{"id":12541,"date":"2023-11-23T11:10:57","date_gmt":"2023-11-23T11:10:57","guid":{"rendered":"https:\/\/lollypop.design\/?p=12541"},"modified":"2026-06-18T09:15:07","modified_gmt":"2026-06-18T03:45:07","slug":"lam-the-nao-de-thiet-ke-website-chuan-seo","status":"publish","type":"post","link":"https:\/\/lollypop.design\/blog\/2023\/november\/lam-the-nao-de-thiet-ke-website-chuan-seo\/","title":{"rendered":"L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 thi\u1ebft k\u1ebf Website doanh nghi\u1ec7p chu\u1ea9n SEO?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Thu\u1eadt ng\u1eef SEO (Search Engine Optimization) b\u1eaft \u0111\u1ea7u \u0111\u01b0\u1ee3c bi\u1ebft \u0111\u1ebfn t\u1eeb nh\u1eefng n\u0103m 1997-1998, v\u00e0 ph\u1ed5 bi\u1ebfn \u0111\u1ebfn t\u1eadn ng\u00e0y nay nh\u01b0 m\u1ed9t ph\u1ea7n kh\u00f4ng th\u1ec3 thi\u1ebfu trong chi\u1ebfn l\u01b0\u1ee3c Online Marketing. M\u1ed9t thi\u1ebft k\u1ebf Web chuy\u00ean nghi\u1ec7p chu\u1ea9n SEO s\u1ebd gi\u00fap doanh nghi\u1ec7p d\u1ec5 ti\u1ebfp c\u1eadn c\u00e1c kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, t\u1eeb \u0111\u00f3 gia t\u0103ng doanh s\u1ed1 b\u00e1n h\u00e0ng.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">V\u1eady r\u1ed1t cu\u1ed9c, thi\u1ebft k\u1ebf Website chu\u1ea9n SEO l\u00e0 g\u00ec? T\u1ea1i sao Website ph\u1ea3i chu\u1ea9n SEO? V\u00e0 \u0111\u00e2u l\u00e0 nh\u1eefng ti\u00eau ch\u00ed t\u1ea1o n\u00ean m\u1ed9t <a href=\"https:\/\/lollypop.design\/blog\/2023\/november\/lam-the-nao-de-thiet-ke-website-chuan-seo\/\" target=\"_blank\" rel=\"noopener\"><strong>thi\u1ebft k\u1ebf Website doanh nghi\u1ec7p chu\u1ea9n SEO<\/strong><\/a>? C\u00f9ng kh\u00e1m ph\u00e1 trong b\u00e0i vi\u1ebft n\u00e0y c\u00f9ng <\/span><b>Lollypop <\/b><span style=\"font-weight: 400;\">nh\u00e9!<\/span><\/p>\n<h2>T\u00f3m t\u1eaft \u00fd ch\u00ednh<\/h2>\n<ul>\n<li><strong>SEO (Search Engine Optimization)<\/strong> l\u00e0 qu\u00e1 tr\u00ecnh t\u1ed1i \u01b0u website \u0111\u1ec3 c\u1ea3i thi\u1ec7n th\u1ee9 h\u1ea1ng tr\u00ean c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm, gi\u00fap doanh nghi\u1ec7p t\u0103ng l\u01b0\u1ee3ng truy c\u1eadp t\u1ef1 nhi\u00ean v\u00e0 ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/li>\n<li><strong>Website chu\u1ea9n SEO kh\u00f4ng ch\u1ec9 l\u00e0 t\u1ed1i \u01b0u t\u1eeb kh\u00f3a<\/strong>, m\u00e0 c\u00f2n c\u1ea7n \u0111\u00e1p \u1ee9ng c\u00e1c ti\u00eau ch\u00ed v\u1ec1 c\u1ea5u tr\u00fac, hi\u1ec7u su\u1ea5t, n\u1ed9i dung v\u00e0 tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng.<\/li>\n<li><strong>\u0110\u1ea7u t\u01b0 v\u00e0o thi\u1ebft k\u1ebf website chu\u1ea9n SEO mang l\u1ea1i l\u1ee3i \u00edch d\u00e0i h\u1ea1n<\/strong>, bao g\u1ed3m t\u0103ng organic traffic, n\u00e2ng cao nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u, c\u1ea3i thi\u1ec7n t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i v\u00e0 gi\u1ea3m s\u1ef1 ph\u1ee5 thu\u1ed9c v\u00e0o qu\u1ea3ng c\u00e1o tr\u1ea3 ph\u00ed.<\/li>\n<li><strong>Google ng\u00e0y c\u00e0ng \u01b0u ti\u00ean tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng<\/strong>, \u0111\u00e1nh gi\u00e1 website d\u1ef1a tr\u00ean c\u00e1c ch\u1ec9 s\u1ed1 nh\u01b0 CTR, Bounce Rate v\u00e0 Dwell Time.<\/li>\n<li><strong>T\u1ed1c \u0111\u1ed9 t\u1ea3i trang v\u00e0 kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng<\/strong> l\u00e0 hai y\u1ebfu t\u1ed1 quan tr\u1ecdng \u1ea3nh h\u01b0\u1edfng tr\u1ef1c ti\u1ebfp \u0111\u1ebfn th\u1ee9 h\u1ea1ng t\u00ecm ki\u1ebfm v\u00e0 tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng.<\/li>\n<li><strong>B\u1ea3o m\u1eadt website b\u1eb1ng HTTPS<\/strong> kh\u00f4ng ch\u1ec9 gi\u00fap b\u1ea3o v\u1ec7 d\u1eef li\u1ec7u ng\u01b0\u1eddi d\u00f9ng m\u00e0 c\u00f2n l\u00e0 m\u1ed9t t\u00edn hi\u1ec7u x\u1ebfp h\u1ea1ng quan tr\u1ecdng c\u1ee7a Google.<\/li>\n<li><strong>C\u1ea5u tr\u00fac website chu\u1ea9n SEO<\/strong> c\u1ea7n bao g\u1ed3m XML Sitemap, robots.txt, URL th\u00e2n thi\u1ec7n v\u00e0 h\u1ec7 th\u1ed1ng \u0111i\u1ec1u h\u01b0\u1edbng r\u00f5 r\u00e0ng \u0111\u1ec3 h\u1ed7 tr\u1ee3 c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm thu th\u1eadp d\u1eef li\u1ec7u hi\u1ec7u qu\u1ea3.<\/li>\n<li><strong>N\u1ed9i dung ch\u1ea5t l\u01b0\u1ee3ng, \u0111\u1ed9c nh\u1ea5t v\u00e0 chuy\u00ean s\u00e2u<\/strong> l\u00e0 y\u1ebfu t\u1ed1 c\u1ed1t l\u00f5i gi\u00fap website \u0111\u1ea1t th\u1ee9 h\u1ea1ng cao v\u00e0 duy tr\u00ec kh\u1ea3 n\u0103ng c\u1ea1nh tranh tr\u00ean c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm.<\/li>\n<li><strong>T\u1ed1i \u01b0u SEO On-page<\/strong> th\u00f4ng qua Title Tag, Meta Description, Heading, li\u00ean k\u1ebft n\u1ed9i b\u1ed9 v\u00e0 h\u00ecnh \u1ea3nh s\u1ebd gi\u00fap t\u0103ng kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb v\u00e0 c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m \u0111\u1ecdc.<\/li>\n<li><strong>SEO v\u00e0 UI\/UX<\/strong> c\u1ea7n \u0111\u01b0\u1ee3c tri\u1ec3n khai \u0111\u1ed3ng th\u1eddi, b\u1edfi m\u1ed9t website d\u1ec5 s\u1eed d\u1ee5ng, t\u1ea3i nhanh v\u00e0 \u0111\u00e1p \u1ee9ng \u0111\u00fang nhu c\u1ea7u ng\u01b0\u1eddi d\u00f9ng s\u1ebd t\u1ea1o ra l\u1ee3i th\u1ebf c\u1ea1nh tranh b\u1ec1n v\u1eefng cho doanh nghi\u1ec7p.<\/li>\n<\/ul>\n<h2><b>Thi\u1ebft k\u1ebf Website cho doanh nghi\u1ec7p chu\u1ea9n SEO l\u00e0 g\u00ec?<\/b><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-12546\" src=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2023\/11\/Thiet-ke-Website-chuan-SEO-la-gi.webp\" alt=\"Thi\u1ebft k\u1ebf Website chu\u1ea9n SEO l\u00e0 g\u00ec\" width=\"1440\" height=\"864\" srcset=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2023\/11\/Thiet-ke-Website-chuan-SEO-la-gi.webp 1440w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2023\/11\/Thiet-ke-Website-chuan-SEO-la-gi.webp 300w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2023\/11\/Thiet-ke-Website-chuan-SEO-la-gi.webp 1024w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2023\/11\/Thiet-ke-Website-chuan-SEO-la-gi.webp 768w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\"><\/p>\n<h3><b>SEO l\u00e0 g\u00ec?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">SEO (Search Engine Optimization) \u0111\u01b0\u1ee3c d\u1ecbch l\u00e0 \u201cT\u1ed1i \u01b0u h\u00f3a c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm\u201d. N\u00f3i c\u00e1ch kh\u00e1c \u0111\u00f3 l\u00e0 qu\u00e1 tr\u00ecnh l\u00e0m t\u0103ng th\u1ee9 h\u1ea1ng c\u1ee7a Website hay c\u00e1c n\u1ed9i dung tr\u00ean Website c\u1ee7a b\u1ea1n tr\u00ean b\u1ea3ng x\u1ebfp h\u1ea1ng t\u00ecm ki\u1ebfm (SERPs) c\u1ee7a c\u00e1c Search Engines nh\u01b0 Google, Bing, Yahoo,\u2026 Trong th\u1eddi k\u1ef3 Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed b\u00f9ng n\u1ed5 ng\u00e0y nay, SEO l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 v\u00f4 c\u00f9ng \u0111\u1eafc l\u1ef1c, gi\u00fap doanh nghi\u1ec7p gia t\u0103ng l\u01b0\u1ee3t truy c\u1eadp t\u1ef1 nhi\u00ean (Organic Traffic) v\u00e0 l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/span><\/p>\n<h3><b>Chu\u1ea9n SEO l\u00e0 g\u00ec?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">V\u1ec1 c\u01a1 b\u1ea3n, chu\u1ea9n SEO l\u00e0 vi\u1ec7c \u0111\u1ea1t \u0111\u01b0\u1ee3c c\u00e1c y\u1ebfu t\u1ed1 t\u1ed1i \u01b0u sao cho th\u00e2n thi\u1ec7n v\u1edbi c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm nh\u1ea5t. Thu\u1eadt ng\u1eef \u201cChu\u1ea9n SEO\u201d th\u01b0\u1eddng bao h\u00e0m trong Website chu\u1ea9n SEO, N\u1ed9i dung chu\u1ea9n SEO hay B\u00e0i vi\u1ebft chu\u1ea9n SEO.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Website doanh nghi\u1ec7p chu\u1ea9n SEO l\u00e0 m\u1ed9t Website \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf t\u1ed1i \u01b0u v\u1ec1 m\u1eb7t c\u1ea5u tr\u00fac v\u00e0 nhi\u1ec1u ch\u1ee9c n\u0103ng kh\u00e1c, cho ph\u00e9p c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm nh\u01b0 Google, Bing, Yahoo,.. d\u1ec5 d\u00e0ng qu\u00e9t qua v\u00e0 thu th\u1eadp to\u00e0n b\u1ed9 d\u1eef li\u1ec7u c\u1ee7a trang. M\u1ed9t Website chu\u1ea9n SEO c\u1ea7n mang l\u1ea1i ngu\u1ed3n th\u00f4ng tin h\u1eefu \u00edch, \u0111\u1ed3ng th\u1eddi cung c\u1ea5p tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng t\u1ed1i \u01b0u t\u1eeb thi\u1ebft k\u1ebf \u0111\u1ebfn to\u00e0n b\u1ed9 c\u00e1c ch\u1ee9c n\u0103ng tr\u00ean trang.<\/span><\/p>\n<h2><b>T\u1ea1i sao thi\u1ebft k\u1ebf Website cho doanh nghi\u1ec7p ph\u1ea3i chu\u1ea9n SEO?<\/b><\/h2>\n<h3><b>T\u0103ng l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp v\u00e0o Website<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Khi b\u1ea1n c\u00f3 m\u1ed9t Website doanh nghi\u1ec7p chu\u1ea9n SEO, c\u00e1c n\u1ed9i dung tr\u00ean trang s\u1ebd c\u00f3 kh\u1ea3 n\u0103ng x\u1ebfp h\u1ea1ng cao tr\u00ean trang k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm c\u1ee7a Google. Theo th\u1eddi gian, Website c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 gia t\u0103ng l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp t\u1ef1 nhi\u00ean (Organic Traffic) m\u00e0 kh\u00f4ng t\u1ed1n chi ph\u00ed cho c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Th\u1ed1ng k\u00ea t\u1eeb <\/span><b>\u00a0<\/b><a href=\"https:\/\/firstpagesage.com\/reports\/google-click-through-rates-ctrs-by-ranking-position\/\" target=\"_blank\" rel=\"noopener nofollow\"><b>First Page Sage<\/b><\/a><span style=\"font-weight: 400;\"> v\u1edbi h\u01a1n 4 tri\u1ec7u k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm tr\u00ean Google ch\u1ec9 ra r\u1eb1ng, c\u00f3 \u0111\u1ebfn 68.7% ng\u01b0\u1eddi d\u00f9ng nh\u1ea5p v\u00e0o 3 k\u1ebft qu\u1ea3 xu\u1ea5t hi\u1ec7n \u0111\u1ea7u ti\u00ean tr\u00ean trang. Trong \u0111\u00f3, t\u00ednh ri\u00eang t\u1ef7 l\u1ec7 nh\u1ea5p (CTR) c\u1ee7a\u00a0 k\u1ebft qu\u1ea3 \u0111\u1ea7u ti\u00ean \u0111\u00e3 l\u00ean t\u1edbi 39.8%. Trong khi \u0111\u00f3, c\u00e1c trang ch\u1ea1y qu\u1ea3ng c\u00e1o Google ch\u1ec9 \u0111\u1ea1t m\u1ee9c CTR l\u00e0 2.1%.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">K\u1ebft qu\u1ea3 n\u00e0y ph\u1ea3n \u00e1nh m\u1ee9c \u0111\u1ed9 hi\u1ec7u qu\u1ea3 r\u00f5 r\u1ec7t c\u1ee7a vi\u1ec7c \u0111\u1ea7u t\u01b0 thi\u1ebft k\u1ebf Website doanh nghi\u1ec7p chu\u1ea9n SEO, thay v\u00ec ti\u00eau t\u1ed1n chi ph\u00ed cho ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng c\u00e1o.<\/span><\/p>\n<h3><b>Ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">M\u1ed9t Website\u00a0 doanh nghi\u1ec7p chu\u1ea9n SEO s\u1ebd gi\u00fap mang l\u1ea1i ngu\u1ed3n kh\u00e1ch h\u00e0ng v\u00f4 c\u00f9ng ti\u1ec1m n\u0103ng cho doanh nghi\u1ec7p. Khi ng\u01b0\u1eddi d\u00f9ng t\u00ecm th\u1ea5y n\u1ed9i dung v\u1ec1 d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n tr\u00ean Top t\u00ecm ki\u1ebfm Google, \u0111i\u1ec1u \u0111\u00f3 cho th\u1ea5y h\u1ecd \u0111\u00e3 c\u00f3 s\u1ef1 quan t\u00e2m nh\u1ea5t \u0111\u1ecbnh v\u00e0 c\u00f3 kh\u1ea3 n\u0103ng s\u1eed d\u1ee5ng d\u1ecbch v\u1ee5 n\u1ebfu n\u1ed9i dung tr\u00ean Website ph\u00f9 h\u1ee3p v\u1edbi nhu c\u1ea7u c\u1ee7a h\u1ecd.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">L\u1ee3i \u00edch n\u00e0y th\u1ec3 hi\u1ec7n r\u00f5 nh\u1ea5t th\u00f4ng qua chi\u1ebfn l\u01b0\u1ee3c Local SEO. V\u1ec1 c\u01a1 b\u1ea3n, Local SEO l\u00e0 qu\u00e1 tr\u00ecnh t\u1ed1i \u01b0u Website cho c\u00e1c t\u00ecm ki\u1ebfm li\u00ean quan \u0111\u1ebfn m\u1ed9t khu v\u1ef1c \/ th\u00e0nh ph\u1ed1 nh\u1ea5t \u0111\u1ecbnh. C\u00e1c t\u1eeb kh\u00f3a (Keywords) \u0111\u01b0\u1ee3c t\u00ecm ki\u1ebfm th\u01b0\u1eddng c\u00f3 c\u00f4ng th\u1ee9c: \u201cT\u00ean s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 + \u1edf\/t\u1ea1i + t\u00ean khu v\u1ef1c\u201d, v\u00ed d\u1ee5: Qu\u00e1n \u1ed1c \u1edf qu\u1eadn 8, Ti\u1ec7m c\u1eaft t\u00f3c t\u1ea1i T\u00e2n B\u00ecnh hay d\u1ecbch v\u1ee5 thi\u1ebft k\u1ebf UI UX t\u1ea1i TPHCM\u2026<\/span><\/p>\n<p><span style=\"font-weight: 400;\">M\u1ed7i khi ng\u01b0\u1eddi d\u00f9ng t\u00ecm ki\u1ebfm t\u1eeb kh\u00f3a nh\u01b0 tr\u00ean, Google s\u1ebd k\u1ebft h\u1ee3p v\u1ecb tr\u00ed hi\u1ec7n t\u1ea1i c\u1ee7a ng\u01b0\u1eddi d\u00f9ng v\u1edbi danh s\u00e1ch c\u00e1c doanh nghi\u1ec7p \u0111\u1ecba ph\u01b0\u01a1ng c\u00f3 li\u00ean quan \u0111\u1ebfn t\u1eeb kh\u00f3a. T\u1eeb \u0111\u00f3, thu\u1eadt to\u00e1n s\u1ebd hi\u1ec3n th\u1ecb nh\u1eefng k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm ph\u00f9 h\u1ee3p.<\/span><\/p>\n<h3><b>Gia t\u0103ng \u0111\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u\u00a0<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Vi\u1ec7c x\u1ebfp h\u1ea1ng cao tr\u00ean Google cho th\u1ea5y n\u1ed9i dung Website c\u1ee7a b\u1ea1n \u0111ang \u0111\u01b0\u1ee3c thu\u1eadt to\u00e1n c\u1ee7a c\u00f4ng c\u1ee5 Search n\u00e0y \u0111\u00e1nh gi\u00e1 cao. \u0110i\u1ec1u n\u00e0y khi\u1ebfn ng\u01b0\u1eddi d\u00f9ng c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng tin t\u01b0\u1edfng v\u00e0o th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n, t\u1eeb \u0111\u00f3 truy c\u1eadp v\u00e0o Website v\u00e0 tham kh\u1ea3o s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ngay c\u1ea3 khi ng\u01b0\u1eddi d\u00f9ng kh\u00f4ng \u201cclick\u201d v\u00e0o Website c\u1ee7a b\u1ea1n khi t\u00ecm ki\u1ebfm, t\u00ean th\u01b0\u01a1ng hi\u1ec7u v\u1eabn s\u1ebd v\u00f4 th\u1ee9c \u0111\u01b0\u1ee3c l\u01b0u l\u1ea1i trong k\u00ed \u1ee9c v\u00e0 d\u1ea7n tr\u1edf n\u00ean quen thu\u1ed9c trong t\u00e2m tr\u00ed ng\u01b0\u1eddi d\u00f9ng. Theo th\u1eddi gian, h\u1ecd s\u1ebd d\u1ea7n quen thu\u1ed9c, tin t\u01b0\u1edfng v\u00e0o uy t\u00edn v\u00e0 s\u1eb5n s\u00e0ng s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u khi c\u00f3 nhu c\u1ea7u.<\/span><\/p>\n<h3><b>N\u00e2ng cao tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">T<\/span><span style=\"font-weight: 400;\">r\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng (User Experience) quan tr\u1ecdng \u0111\u1ebfn m\u1ee9c n\u00e0o?<\/span> <span style=\"font-weight: 400;\">Theo <\/span><a href=\"https:\/\/s3.amazonaws.com\/coach-courses-us\/public\/theuxschool\/uploads\/The_Trillion_Dollar_UX_Problem.pdf\" target=\"_blank\" rel=\"noopener nofollow\"><b>Amazon Web Services<\/b><\/a><span style=\"font-weight: 400;\">, 88% ng\u01b0\u1eddi mua h\u00e0ng tr\u1ef1c tuy\u1ebfn cho bi\u1ebft h\u1ecd s\u1ebd kh\u00f4ng quay l\u1ea1i Website sau khi c\u00f3 tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng kh\u00f4ng t\u1ed1t. Vi\u1ec7c x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c SEO v\u00e0 \u00e1p d\u1ee5ng hi\u1ec7u qu\u1ea3 s\u1ebd gi\u00fap c\u1ea3i thi\u1ec7n y\u1ebfu t\u1ed1 n\u00e0y tr\u00ean Website c\u1ee7a b\u1ea1n v\u00e0 tr\u00e1nh vi\u1ec7c m\u1ea5t \u0111i ngu\u1ed3n kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Trong nh\u1eefng n\u0103m qua, Google \u0111\u00e3 \u00e1p d\u1ee5ng Tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o (AI), Machine Learning (ML), c\u0169ng nh\u01b0 \u0111\u1ed5i m\u1edbi thu\u1eadt to\u00e1n nh\u1eb1m n\u00e2ng cao tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng web. Trong \u0111\u00f3, RankBrain l\u00e0 m\u1ed9t trong nh\u1eefng thu\u1eadt to\u00e1n c\u1ed1t l\u00f5i c\u1ee7a Google, \u0111\u01b0\u1ee3c ph\u00e1t tri\u1ec3n v\u1edbi m\u1ee5c \u0111\u00edch truy xu\u1ea5t k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm ph\u00f9 h\u1ee3p cho c\u00e1c truy v\u1ea5n c\u1ee7a ng\u01b0\u1eddi d\u00f9ng. C\u1ee5 th\u1ec3, thu\u1eadt to\u00e1n RankBrain s\u1ebd x\u1ebfp h\u1ea1ng d\u1ef1a v\u00e0o c\u00e1c ch\u1ec9 s\u1ed1 ch\u00ednh nh\u01b0:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Click-through rate (T\u1ec9 l\u1ec7 nh\u1ea5p): <\/b><span style=\"font-weight: 400;\">ph\u1ea7n tr\u0103m s\u1ed1 ng\u01b0\u1eddi nh\u1ea5p \u0111\u1ec3 truy c\u1eadp Website c\u1ee7a b\u1ea1n sau khi m\u1ed9t li\u00ean k\u1ebft\/m\u1ee5c xu\u1ea5t hi\u1ec7n trong k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Bounce rate (T\u1ef7 l\u1ec7 tho\u00e1t):<\/b><span style=\"font-weight: 400;\"> s\u1ed1 ng\u01b0\u1eddi nh\u1ea5p v\u00e0o Website c\u1ee7a b\u1ea1n v\u00e0 nhanh ch\u00f3ng quay l\u1ea1i k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Dwell time (Th\u1eddi gian d\u1eebng): <\/b><span style=\"font-weight: 400;\">Th\u1eddi gian ng\u01b0\u1eddi d\u00f9ng \u1edf l\u1ea1i Website c\u1ee7a b\u1ea1n sau khi truy c\u1eadp.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">N\u1ebfu Bounce rate cao, Google s\u1ebd cho r\u1eb1ng n\u1ed9i dung c\u1ee7a b\u1ea1n kh\u00f4ng ph\u00f9 h\u1ee3p v\u1edbi m\u1ee5c \u0111\u00edch c\u1ee7a ng\u01b0\u1eddi t\u00ecm ki\u1ebfm. Khi \u1ea5y, n\u1ed9i dung c\u1ee7a b\u1ea1n s\u1ebd kh\u00f3 c\u00f3 th\u1ec3 x\u1ebfp h\u1ea1ng cao trong k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm v\u00e0 b\u1ea1n c\u1ea7n xem l\u1ea1i v\u00e0 nh\u1eafm m\u1ee5c ti\u00eau t\u1eeb kh\u00f3a hi\u1ec7u qu\u1ea3 h\u01a1n. Ng\u01b0\u1ee3c l\u1ea1i, Dwell time c\u00e0ng cao s\u1ebd cho Google bi\u1ebft n\u1ed9i dung c\u1ee7a b\u1ea1n li\u00ean quan \u0111\u1ebfn t\u00ecm ki\u1ebfm c\u1ee7a ng\u01b0\u1eddi d\u00f9ng. Khi \u1ea5y, Website c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 gia t\u0103ng th\u1ee9 h\u1ea1ng tr\u00ean c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm.<\/span><\/p>\n<p><strong>C\u00f3 th\u1ec3 b\u1ea1n mu\u1ed1n xem th\u00eam v\u1ec1<\/strong>: <a href=\"https:\/\/lollypop.design\/blog\/2023\/december\/8-xu-huong-thiet-ke-website-2024-du-doan-se-lam-mua-lam-gio\/\" target=\"_blank\" rel=\"noopener\"><strong>Xu h\u01b0\u1edbng thi\u1ebft k\u1ebf website 2025 d\u1ef1 \u0111o\u00e1n s\u1ebd \u201cl\u00e0m m\u01b0a l\u00e0m gi\u00f3\u201d<\/strong><\/a><\/p>\n<h2><b>7 ti\u00eau ch\u00ed thi\u1ebft k\u1ebf web doanh nghi\u1ec7p chu\u1ea9n SEO t\u0103ng traffic hi\u1ec7u qu\u1ea3<\/b><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-12547\" src=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2023\/11\/7-tieu-chi-thiet-ke-web-chuan-SEO-tang-traffic-hieu-qua.webp\" alt=\"7 ti\u00eau ch\u00ed thi\u1ebft k\u1ebf web chu\u1ea9n SEO t\u0103ng traffic hi\u1ec7u qu\u1ea3\" width=\"1440\" height=\"864\" srcset=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2023\/11\/7-tieu-chi-thiet-ke-web-chuan-SEO-tang-traffic-hieu-qua.webp 1440w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2023\/11\/7-tieu-chi-thiet-ke-web-chuan-SEO-tang-traffic-hieu-qua.webp 300w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2023\/11\/7-tieu-chi-thiet-ke-web-chuan-SEO-tang-traffic-hieu-qua.webp 1024w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2023\/11\/7-tieu-chi-thiet-ke-web-chuan-SEO-tang-traffic-hieu-qua.webp 768w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\"><\/p>\n<h3><b>1. T\u1ed1i \u01b0u T\u00ean mi\u1ec1n v\u00e0 Hosting<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u0110\u1ea7u ti\u00ean, b\u1ea1n n\u00ean \u0111\u1eb7t t\u00ean mi\u1ec1n (Domain) li\u00ean quan \u0111\u1ebfn s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u. L\u01b0u \u00fd, \u0111\u00e2y kh\u00f4ng ph\u1ea3i m\u1ed9t ph\u1ea7n trong chi\u1ebfn l\u01b0\u1ee3c t\u1ed1i \u01b0u t\u1eeb kh\u00f3a! Theo John Mueller \u2013 Nh\u00e0 Ph\u00e2n t\u00edch &amp; Qu\u1ea3n tr\u1ecb Website c\u1ee7a Google, t\u1eeb kh\u00f3a trong t\u00ean mi\u1ec1n kh\u00f4ng \u0111\u00f3ng vai tr\u00f2 x\u00e1c \u0111\u1ecbnh th\u1ee9 h\u1ea1ng tr\u00ean k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm. D\u00f9 kh\u00f4ng ph\u1ea3i m\u1ed9t ti\u00eau ch\u00ed \u0111\u00e1nh gi\u00e1 x\u1ebfp h\u1ea1ng, m\u1ed9t t\u00ean mi\u1ec1n ng\u1eafn g\u1ecdn, li\u00ean quan \u0111\u1ebfn s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 s\u1ebd gi\u00fap kh\u00e1ch h\u00e0ng d\u1ec5 d\u00e0ng ghi nh\u1edb v\u00e0 t\u00ecm ki\u1ebfm khi c\u00f3 nhu c\u1ea7u s\u1eed d\u1ee5ng.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">B\u00ean c\u1ea1nh \u0111\u00f3, b\u1ea1n c\u1ea7n \u0111\u1ea3m b\u1ea3o Hosting c\u00f3 \u0111\u1ed9 b\u1ea3o m\u1eadt t\u1ed1t v\u00e0 \u1ed5n \u0111\u1ecbnh theo th\u1eddi gian. Vi\u1ec7c n\u00e0y nh\u1eb1m tr\u00e1nh t\u00ecnh tr\u1ea1ng, kh\u00e1ch h\u00e0ng t\u00ecm \u0111\u1ebfn Website c\u1ee7a b\u1ea1n v\u00e0 nh\u1eadn ra Website kh\u00f4ng th\u1ec3 truy c\u1eadp. Ngo\u00e0i ra, b\u1ea1n n\u00ean ch\u1ecdn nh\u00e0 cung c\u1ea5p c\u00f3 \u0111\u1ecba ch\u1ec9 IP Server g\u1ea7n v\u1edbi ph\u1ea7n l\u1edbn \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n. Khi kho\u1ea3ng c\u00e1ch n\u00e0y c\u00e0ng xa, th\u1eddi gian t\u1ea3i trang c\u00e0ng ch\u1eadm v\u00e0 \u1ea3nh h\u01b0\u1edfng l\u1edbn \u0111\u1ebfn tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng.<\/span><\/p>\n<h3><b>2. B\u1ea3o m\u1eadt v\u1edbi HTTPS\u00a0<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">S\u1eed d\u1ee5ng HTTPS mang l\u1ea1i r\u1ea5t nhi\u1ec1u l\u1ee3i \u00edch v\u1ec1 SEO cho Website c\u1ee7a b\u1ea1n. HTTPS l\u00e0 giao th\u1ee9c truy\u1ec1n t\u1ea3i si\u00eau v\u0103n b\u1ea3n \u0111\u01b0\u1ee3c t\u00edch h\u1ee3p Ch\u1ee9ng ch\u1ec9 SSL, c\u00f3 vai tr\u00f2 m\u00e3 h\u00f3a c\u00e1c d\u1eef li\u1ec7u \u0111\u01b0\u1ee3c trao \u0111\u1ed5i gi\u1eefa server ng\u01b0\u1eddi d\u00f9ng v\u00e0 m\u00e1y ch\u1ee7 c\u1ee7a b\u1ea1n \u0111\u1ec3 t\u0103ng t\u00ednh b\u1ea3o m\u1eadt. G\u1ea7n \u0111\u00e2y, Google c\u0169ng \u0111\u00e3 x\u00e1c nh\u1eadn r\u1eb1ng HTTPS l\u00e0 m\u1ed9t trong nh\u1eefng t\u00edn hi\u1ec7u x\u1ebfp h\u1ea1ng (Ranking Signal) tr\u00ean n\u1ec1n t\u1ea3ng c\u1ee7a h\u1ecd. \u0110\u00e2y l\u00e0\u00a0 minh ch\u1ee9ng x\u00e1c th\u1ef1c cho vai tr\u00f2 c\u1ee7a giao th\u1ee9c trong qu\u00e1 tr\u00ecnh t\u1ed1i \u01b0u SEO cho c\u00e1c Website.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">V\u1edbi giao th\u1ee9c HTTPS, Website t\u1ea1o \u0111\u01b0\u1ee3c ni\u1ec1m tin n\u01a1i ng\u01b0\u1eddi d\u00f9ng v\u00ec ch\u00fang cho th\u1ea5y r\u1eb1ng b\u1ea1n quan t\u00e2m \u0111\u1ebfn quy\u1ec1n ri\u00eang t\u01b0 v\u00e0 b\u1ea3o m\u1eadt c\u1ee7a h\u1ecd. Ngo\u00e0i ra, HTTPS gi\u00fap Website t\u1ea3i nhanh h\u01a1n, g\u00f3p ph\u1ea7n t\u1ed1i \u01b0u tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng, t\u1eeb \u0111\u00f3 c\u1ea3i thi\u1ec7n Bounce rate v\u00e0 Dwell time tr\u00ean trang.\u00a0<\/span><\/p>\n<h3><b>3. T\u1ed1c \u0111\u1ed9 t\u1ea3i trang nhanh ch\u00f3ng<\/b><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-12548\" src=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2023\/11\/Toc-do-tai-trang-nhanh-chong.webp\" alt=\"T\u1ed1c \u0111\u1ed9 t\u1ea3i trang nhanh ch\u00f3ng\" width=\"1440\" height=\"864\" srcset=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2023\/11\/Toc-do-tai-trang-nhanh-chong.webp 1440w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2023\/11\/Toc-do-tai-trang-nhanh-chong.webp 300w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2023\/11\/Toc-do-tai-trang-nhanh-chong.webp 1024w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2023\/11\/Toc-do-tai-trang-nhanh-chong.webp 768w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\"><\/p>\n<p><span style=\"font-weight: 400;\">T\u1ed1c \u0111\u1ed9 t\u1ea3i trang (Page Speed) \u0111\u01b0\u1ee3c coi l\u00e0 m\u1ed9t trong nh\u1eefng y\u1ebfu t\u1ed1 x\u1ebfp h\u1ea1ng SEO h\u00e0ng \u0111\u1ea7u trong nhi\u1ec1u n\u0103m qua, khi Goolge mong mu\u1ed1n c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m web c\u1ee7a ng\u01b0\u1eddi d\u00f9ng. V\u00e0o 2018, Google \u0111\u00e3 c\u00f4ng b\u1ed1 b\u1ea3n c\u1eadp nh\u1eadt thu\u1eadt to\u00e1n c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm, t\u1eadp trung v\u00e0o t\u1ed1c \u0111\u1ed9 trang tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng (Mobile Page Speed).\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Trong \u0111\u00f3, Google s\u1ebd \u0111\u00e1nh gi\u00e1 t\u1ed1c \u0111\u1ed9 t\u1ea3i trang th\u00f4ng qua ch\u1ec9 s\u1ed1 LCP (Largest Contentful Paint), ngh\u0129a l\u00e0 th\u1eddi gian c\u1ea7n thi\u1ebft \u0111\u1ec3 t\u1ea3i n\u1ed9i dung tr\u00ean trang (bao g\u1ed3m h\u00ecnh \u1ea3nh, v\u0103n b\u1ea3n v\u00e0 video). C\u1ee5 th\u1ec3, c\u00e1c Website c\u00f3 LCP d\u01b0\u1edbi 2,5 gi\u00e2y s\u1ebd \u0111\u01b0\u1ee3c \u01b0u ti\u00ean x\u1ebfp h\u1ea1ng cao h\u01a1n, v\u00e0 ng\u01b0\u1ee3c l\u1ea1i, c\u00e1c trang web c\u00f3 LCP tr\u00ean 4 gi\u00e2y c\u00f3 th\u1ec3 b\u1ecb ph\u1ea1t v\u00e0 t\u1ee5t x\u1ebfp h\u1ea1ng tr\u00ean c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0110\u1ec3 xem trang web c\u1ee7a b\u1ea1n ho\u1ea1t \u0111\u1ed9ng nh\u01b0 th\u1ebf n\u00e0o, b\u1ea1n c\u00f3 th\u1ec3 truy c\u1eadp v\u00e0o <\/span><a href=\"https:\/\/pagespeed.web.dev\/\" target=\"_blank\" rel=\"noopener nofollow\"><b>PageSpeed Insights<\/b><\/a> <span style=\"font-weight: 400;\">c\u1ee7a Google v\u00e0 ki\u1ec3m tra.<\/span><\/p>\n<h3><b>4. Th\u00e2n thi\u1ec7n v\u1edbi thi\u1ebft b\u1ecb di d\u1ed9ng<\/b><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-12549\" src=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2023\/11\/Than-thien-voi-thiet-bi-di-dong.webp\" alt=\"Th\u00e2n thi\u1ec7n v\u1edbi thi\u1ebft b\u1ecb di d\u1ed9ng\" width=\"1440\" height=\"864\" srcset=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2023\/11\/Than-thien-voi-thiet-bi-di-dong.webp 1440w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2023\/11\/Than-thien-voi-thiet-bi-di-dong.webp 300w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2023\/11\/Than-thien-voi-thiet-bi-di-dong.webp 1024w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2023\/11\/Than-thien-voi-thiet-bi-di-dong.webp 768w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\"><\/p>\n<p><span style=\"font-weight: 400;\">L\u01b0u l\u01b0\u1ee3ng truy c\u1eadp Internet th\u00f4ng qua thi\u1ebft b\u1ecb di d\u1ed9ng c\u00f3 xu h\u01b0\u1edbng gia t\u0103ng theo t\u1eebng n\u0103m, v\u01b0\u1ee3t m\u1ee9c 55% theo s\u1ed1 li\u1ec7u c\u1ee7a <\/span><a href=\"https:\/\/datareportal.com\/global-digital-overview\" target=\"_blank\" rel=\"noopener nofollow\"><b>Data Reportal<\/b><\/a><span style=\"font-weight: 400;\"> v\u00e0o 2023. \u0110i\u1ec1u n\u00e0y ph\u1ea3n \u00e1nh nguy\u00ean nh\u00e2n cho s\u1ef1 thay \u0111\u1ed5i trong c\u00e1ch x\u1ebfp h\u1ea1ng k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm c\u1ee7a Google. Thu\u1eadt ng\u1eef \u201cMobile-First Indexing\u201d d\u1ea7n tr\u1edf n\u00ean ph\u1ed5 bi\u1ebfn, \u00e1m ch\u1ec9 vi\u1ec7c Google \u0111ang \u01b0u ti\u00ean l\u1eadp ch\u1ec9 m\u1ee5c v\u00e0 x\u1ebfp h\u1ea1ng c\u00e1c Website \u0111\u01b0\u1ee3c t\u1ed1i \u01b0u tr\u00ean c\u00e1c thi\u1ebft b\u1ecb di \u0111\u1ed9ng, thay v\u00ec c\u00e1c Website ch\u1ec9 \u0111\u01b0\u1ee3c t\u1ed1i \u01b0u tr\u00ean m\u00e1y t\u00ednh \u0111\u1ec3 b\u00e0n (Desktop).\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Website th\u00e2n thi\u1ec7n v\u1edbi thi\u1ebft b\u1ecb di d\u1ed9ng hay n\u00f3i c\u00e1ch kh\u00e1c l\u00e0 <a href=\"https:\/\/lollypop.design\/blog\/2023\/december\/responsive-design-la-gi-toi-uu-thiet-ke-web-responsive-ra-sao\/\" target=\"_blank\" rel=\"noopener\"><strong>thi\u1ebft k\u1ebf web responsive<\/strong><\/a> c\u1ea7n \u0111\u00e1p \u1ee9ng m\u1ed9t s\u1ed1 y\u00eau c\u1ea7u sau:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">T\u1ef1 \u0111\u1ed9ng thay \u0111\u1ed5i k\u00edch th\u01b0\u1edbc, b\u1ed1 c\u1ee5c n\u1ed9i dung tr\u00ean c\u00e1c thi\u1ebft b\u1ecb kh\u00e1c nhau<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">S\u1eed d\u1ee5ng ph\u00f4ng ch\u1eef l\u1edbn \u0111\u1ec3 d\u1ec5 \u0111\u1ecdc tr\u00ean m\u00e0n h\u00ecnh nh\u1ecf<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Bao g\u1ed3m c\u00e1c menu gi\u00fap ng\u01b0\u1eddi d\u00f9ng d\u1ec5 d\u00e0ng \u0111i\u1ec1u h\u01b0\u1edbng tr\u00ean trang\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0110\u1ea3m b\u1ea3o qu\u1ea3ng c\u00e1o kh\u00f4ng che \u0111i nh\u1eefng n\u1ed9i dung quan tr\u1ecdng<\/span><\/li>\n<\/ul>\n<h3><b>5. C\u1ea3i thi\u1ec7n c\u1ea5u tr\u00fac Website<\/b><\/h3>\n<h4><b>T\u1ea1o XML Sitemap<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">XML Sitemap l\u00e0 m\u1ed9t file li\u1ec7t k\u00ea c\u00e1c trang v\u00e0 t\u1ec7p tin tr\u00ean website theo d\u1ea1ng s\u01a1 \u0111\u1ed3 ph\u00e2n t\u1ea7ng, gi\u00fap Google d\u1ec5 d\u00e0ng hi\u1ec3u \u0111\u01b0\u1ee3c c\u1ea5u tr\u00fac c\u1ee7a m\u1ed9t website khi thu th\u1eadp th\u00f4ng tin. Th\u00f4ng qua XML Sitemap, Google c\u00f3 th\u1ec3 hi\u1ec3u \u0111\u01b0\u1ee3c \u0111\u00e2u l\u00e0 nh\u1eefng trang quan tr\u1ecdng nh\u1ea5t tr\u00ean website c\u1ee7a b\u1ea1n \u0111\u1ec3 \u01b0u ti\u00ean trong qu\u00e1 tr\u00ecnh Index.<\/span><\/p>\n<h4><b>S\u1eed d\u1ee5ng t\u1ec7p robots.txt<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Robots.txt l\u00e0 m\u1ed9t t\u1eadp tin v\u0103n b\u1ea3n trong th\u01b0 m\u1ee5c g\u1ed1c c\u1ee7a website, \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 th\u00f4ng b\u00e1o cho Google v\u1ec1 c\u00e1c trang m\u00e0 b\u1ea1n kh\u00f4ng mu\u1ed1n h\u1ecd t\u00ecm ki\u1ebfm ho\u1eb7c l\u1eadp ch\u1ec9 m\u1ee5c. N\u00f3i c\u00e1ch kh\u00e1c, v\u1edbi t\u1ec7p robots.txt, b\u1ea1n s\u1ebd c\u00f3 th\u1eddi gian t\u1ed1i \u01b0u n\u1ed9i dung , c\u1ea5u tr\u00fac c\u00e1c trang ch\u01b0a ho\u00e0n thi\u1ec7n m\u00e0 kh\u00f4ng lo Google qu\u00e9t qua, \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn x\u1ebfp h\u1ea1ng SEO.<\/span><\/p>\n<h4><b>T\u1ed1i \u01b0u h\u00f3a URL website<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">URL Website l\u00e0 m\u1ed9t trong nh\u1eefng y\u1ebfu t\u1ed1 quan tr\u1ecdng nh\u1ea5t trong qu\u00e1 tr\u00ecnh \u0111\u00e1nh gi\u00e1 x\u1ebfp h\u1ea1ng SEO. URL theo chu\u1ea9n SEO c\u1ee7a Google c\u1ea7n \u0111\u01b0\u1ee3c \u0111\u1ecbnh d\u1ea1ng ch\u1eef th\u01b0\u1eddng, kh\u00f4ng d\u1ea5u, ph\u00e2n t\u00e1ch b\u1eb1ng d\u1ea5u g\u1ea1ch n\u1ed1i \u201c-\u201d v\u00e0 ch\u1ee9a c\u00e1c t\u1eeb kh\u00f3a (Keyword) m\u00f4 t\u1ea3 n\u1ed9i dung ch\u00ednh c\u1ee7a trang.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">V\u00ed d\u1ee5: Khi vi\u1ebft v\u1ec1 \u201cThi\u1ebft k\u1ebf Website doanh nghi\u1ec7p chu\u1ea9n SEO\u201d, thay v\u00ec s\u1eed d\u1ee5ng URL t\u1ef1 \u0111\u1ed9ng theo d\u1ea1ng \u201c<\/span><b>www.example.com\/?p=688533<\/b><span style=\"font-weight: 400;\">\u201d, b\u1ea1n n\u00ean t\u1ed1i \u01b0u l\u1ea1i URL cho b\u00e0i vi\u1ebft th\u00e0nh <\/span><b>\u201cwww.example.com\/thiet-ke-website-chuan-seo-nhu-the-nao\u201d.\u00a0<\/b><\/p>\n<p><span style=\"font-weight: 400;\">M\u1ed9t URL r\u00f5 r\u00e0ng, \u0111\u00fang chu\u1ea9n SEO s\u1ebd gi\u00fap c\u00e1c thu\u1eadt to\u00e1n Google ti\u1ebfp c\u1eadn v\u00e0 truy xu\u1ea5t d\u1eef li\u1ec7u, t\u1eeb \u0111\u00f3 gia t\u0103ng th\u1ee9 h\u1ea1ng tr\u00ean k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm.<\/span><\/p>\n<h3><b>6. S\u1ea3n xu\u1ea5t n\u1ed9i dung \u0111\u1ed9c nh\u1ea5t v\u00e0 c\u00f3 chi\u1ec1u s\u00e2u<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Google kh\u00f4ng bao gi\u1edd \u0111\u00e1nh gi\u00e1 cao m\u1ed9t Website c\u00f3 qu\u00e1 nhi\u1ec1u n\u1ed9i dung tr\u00f9ng l\u1eb7p. C\u00e1c Website th\u01b0\u1eddng xuy\u00ean sao ch\u00e9p n\u1ed9i dung t\u1eeb c\u00e1c ngu\u1ed3n kh\u00e1c s\u1ebd kh\u00f4ng th\u1ec3 \u0111\u1ea1t th\u1ee9 h\u1ea1ng cao, th\u1eadm ch\u00ed c\u00f3 kh\u1ea3 n\u0103ng bi\u1ebfn m\u1ea5t kh\u1ecfi c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm. Do \u0111\u00f3, y\u00eau c\u1ea7u ti\u00ean quy\u1ebft cho m\u1ed9t b\u00e0i vi\u1ebft chu\u1ea9n SEO l\u00e0 ph\u1ea3i c\u00f3 n\u1ed9i dung \u0111\u1ed9c nh\u1ea5t, mang l\u1ea1i ngu\u1ed3n th\u00f4ng tin m\u1edbi m\u1ebb v\u00e0 b\u1ed5 \u00edch cho ng\u01b0\u1eddi xem.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ngo\u00e0i ra, thu\u1eadt to\u00e1n Google \u0111\u00e1nh gi\u00e1 r\u1ea5t cao nh\u1eefng n\u1ed9i dung d\u00e0i. Nghi\u00ean c\u1ee9u ch\u1ec9 ra r\u1eb1ng, \u0111a s\u1ed1 c\u00e1c n\u1ed9i dung \u0111\u1ea1t top 10 tr\u00ean trang t\u00ecm ki\u1ebfm th\u01b0\u1eddng c\u00f3 t\u1eeb 2000 ch\u1eef tr\u1edf l\u00ean. T\u1ea5t nhi\u00ean, Google kh\u00f4ng \u0111\u1eb7t ra nguy\u00ean t\u1eafc c\u1ee5 th\u1ec3 v\u1ec1 s\u1ed1 t\u1eeb m\u00e0 m\u1ed9t b\u00e0i vi\u1ebft c\u1ea7n \u0111\u1ea1t \u0111\u01b0\u1ee3c. \u0110i\u1ec1u c\u1ed1t l\u00f5i \u1edf \u0111\u00e2y l\u00e0 chi\u1ec1u s\u00e2u c\u1ee7a n\u1ed9i dung. V\u00ec v\u1eady, thay v\u00ec ch\u1ec9 ch\u0103m ch\u0103m nh\u1ed3i nh\u00e9t t\u1eeb kh\u00f3a hay vi\u1ebft lan man \u0111\u1ec3 khi\u1ebfn b\u00e0i vi\u1ebft d\u00e0i h\u01a1n, b\u1ea1n h\u00e3y t\u1eadp trung truy\u1ec1n t\u1ea3i nh\u1eefng gi\u00e1 tr\u1ecb th\u1ef1c ti\u1ec5n cho ng\u01b0\u1eddi \u0111\u1ecdc.<\/span><\/p>\n<h3><b>7. T\u1ed1i \u01b0u h\u00f3a SEO cho n\u1ed9i dung Website<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Trong qu\u00e1 tr\u00ecnh s\u1ea3n xu\u1ea5t n\u1ed9i dung cho Website, vi\u1ec7c t\u1ed1i \u01b0u h\u00f3a SEO s\u1ebd gi\u00fap c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 c\u1ea5u tr\u00fac n\u1ed9i dung, t\u1eeb \u0111\u00f3 gia t\u0103ng kh\u1ea3 n\u0103ng hi\u1ec7n th\u1ecb cho c\u00e1c b\u00e0i vi\u1ebft c\u1ee7a b\u1ea1n. C\u1ee5 th\u1ec3, c\u00e1c y\u00eau c\u1ea7u v\u1ec1 t\u1ed1i \u01b0u h\u00f3a SEO cho b\u00e0i vi\u1ebft bao g\u1ed3m:<\/span><\/p>\n<h4><b>Title Tag<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Title Tag (Th\u1ebb ti\u00eau \u0111\u1ec1) l\u00e0 d\u00f2ng ch\u1eef \u0111\u1ea7u ti\u00ean m\u00e0 ng\u01b0\u1eddi d\u00f9ng nh\u00ecn th\u1ea5y tr\u00ean trang k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm (SERP). Title Tag c\u00f3 \u0111\u1ed9 d\u00e0i kho\u1ea3ng 155-160 k\u00fd t\u1ef1, ch\u1ee9a t\u1eeb kh\u00f3a ch\u00ednh, c\u1ea7n thu h\u00fat s\u1ef1 ch\u00fa \u00fd v\u00e0 cung c\u1ea5p cho ng\u01b0\u1eddi \u0111\u1ecdc bi\u1ebft v\u1ec1 ch\u1ee7 \u0111\u1ec1 ch\u00ednh c\u1ee7a b\u00e0i vi\u1ebft.\u00a0<\/span><\/p>\n<h4><b>Meta Description\u00a0<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Meta Description (Th\u1ebb m\u00f4 t\u1ea3) l\u00e0 d\u00f2ng ch\u1eef ng\u1eafn g\u1ecdn, hi\u1ec3n th\u1ecb b\u00ean d\u01b0\u1edbi Title Tag tr\u00ean SERP. Meta Description c\u00f3 \u0111\u1ed9 d\u00e0i kho\u1ea3ng 155-160 k\u00fd t\u1ef1 v\u00e0 ch\u1ee9a t\u1eeb kh\u00f3a, gi\u00fap c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm v\u00e0 ng\u01b0\u1eddi \u0111\u1ecdc n\u1eafm \u0111\u01b0\u1ee3c n\u1ed9i dung ch\u00ednh \u0111\u01b0\u1ee3c \u0111\u1ec1 c\u1eadp trong trong b\u00e0i vi\u1ebft.<\/span><\/p>\n<h4><b>Header Tags\u00a0<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Header Tags (Th\u1ebb \u0111\u1ea7u \u0111\u1ec1) l\u00e0 c\u00e1c th\u1ebb t\u1eeb H1 \u0111\u1ebfn H6, \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 hi\u1ec7n th\u1ecb r\u00f5 s\u1ef1 ph\u00e2n c\u1ea5p trong n\u1ed9i dung, gi\u00fap ng\u01b0\u1eddi \u0111\u1ecdc nhanh ch\u00f3ng n\u1eafm \u0111\u01b0\u1ee3c n\u1ed9i dung kh\u00e1i qu\u00e1t c\u1ee7a b\u00e0i vi\u1ebft. Trong \u0111\u00f3, th\u1ebb H1 ch\u00ednh l\u00e0 ti\u00eau \u0111\u1ec1, ch\u1ec9 xu\u1ea5t hi\u1ec7n 1 l\u1ea7n \u1edf \u0111\u1ea7u b\u00e0i vi\u1ebft. Ti\u1ebfp \u0111\u1ebfn, c\u00e1c th\u1ebb H2 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng cho c\u00e1c ti\u00eau \u0111\u1ec1 ph\u1ee5, trong khi c\u00e1c th\u1ebb H3, H4,\u2026 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 ph\u00e2n lo\u1ea1i c\u00e1c ti\u00eau \u0111\u1ec1 con b\u00ean trong.<\/span><\/p>\n<h4><b>Internal Links v\u00e0 External Links<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Internal Links (li\u00ean k\u1ebft n\u1ed9i b\u1ed9) l\u00e0 c\u00e1c \u0111\u01b0\u1eddng d\u1eabn t\u1eeb m\u1ed9t trang b\u1ea5t k\u00ec c\u1ee7a Website nh\u1eb1m gia t\u0103ng t\u00ednh li\u00ean k\u1ebft gi\u1eefa c\u00e1c n\u1ed9i dung tr\u00ean trang. Trong khi \u0111\u00f3, External Links (li\u00ean k\u1ebft ngo\u00e0i) l\u00e0 c\u00e1c li\u00ean k\u1ebft \u0111\u01b0\u1ee3c tr\u1ecf t\u1eeb c\u00e1c Website kh\u00e1c, gi\u00fap t\u0103ng th\u1ee9 h\u1ea1ng v\u00e0 m\u1ee9c \u0111\u1ed9 uy t\u00edn c\u1ee7a Website.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">S\u1ed1 l\u01b0\u1ee3ng li\u00ean k\u1ebft \u0111\u00ednh k\u00e8m s\u1ebd t\u00f9y thu\u1ed9c v\u00e0o \u0111\u1ed9 d\u00e0i b\u00e0i vi\u1ebft. Tuy nhi\u00ean th\u00f4ng th\u01b0\u1eddng, 1 b\u00e0i vi\u1ebft n\u00ean c\u00f3 t\u1ed1i thi\u1ec3u 3-4 Internal Links v\u00e0 1-2 External Links.<\/span><\/p>\n<h4><b>H\u00ecnh \u1ea3nh<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">\u0110a ph\u1ea7n ng\u01b0\u1eddi d\u00f9ng s\u1ebd th\u00edch xem n\u1ed9i dung \u0111\u01b0\u1ee3c th\u1ec3 hi\u1ec7n b\u1eb1ng nh\u1eefng y\u1ebfu t\u1ed1 \u0111\u1ed3 h\u1ecda nh\u01b0 h\u00ecnh \u1ea3nh, Icon hay c\u00e1c Animation, GIF h\u01a1n l\u00e0 \u0111\u1ecdc 1 \u0111o\u1ea1n v\u0103n d\u00e0i. B\u00ean c\u1ea1nh vi\u1ec7c s\u1eed d\u1ee5ng h\u00ecnh \u1ea3nh \u0111\u1ed9c nh\u1ea5t v\u00e0 c\u00f3 ch\u1ea5t l\u01b0\u1ee3ng s\u1eafc n\u00e9t, b\u1ea1n c\u00f3 th\u1ec3 t\u1ed1i \u01b0u SEO cho h\u00ecnh \u1ea3nh th\u00f4ng qua vi\u1ec7c:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">T\u1ed1i \u01b0u dung l\u01b0\u1ee3ng \u1ea3nh.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Tinh ch\u1ec9nh k\u00edch th\u01b0\u1edbc \u1ea3nh \u0111\u1ec3 ph\u00f9 h\u1ee3p v\u1edbi khung n\u1ed9i dung b\u00e0i vi\u1ebft.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0110\u1eb7t t\u00ean h\u00ecnh \u1ea3nh chu\u1ea9n SEO, v\u00ed d\u1ee5 \u201cthiet-ke-web-chuan-seo\u201d.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">T\u1ed1i \u01b0u thu\u1ed9c t\u00ednh Alt text c\u1ee7a \u1ea3nh.<\/span><\/li>\n<\/ul>\n<p><strong>C\u00f3 th\u1ec3 b\u1ea1n mu\u1ed1n xem th\u00eam v\u1ec1:<\/strong> <strong><a href=\"https:\/\/lollypop.design\/blog\/2024\/march\/phan-biet-thiet-ke-website-thuong-mai-dien-tu-b2b-va-b2c\/\" target=\"_blank\" rel=\"noopener\">Ph\u00e2n bi\u1ec7t thi\u1ebft k\u1ebf website th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed B2B v\u00e0 B2C<\/a><\/strong><\/p>\n<h2><b>T\u1ea1m k\u1ebft<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">V\u1eady t\u00f3m l\u1ea1i, SEO l\u00e0 g\u00ec? SEO l\u00e0 qu\u00e1 tr\u00ecnh l\u00e0m t\u0103ng th\u1ee9 h\u1ea1ng c\u1ee7a Website tr\u00ean b\u1ea3ng x\u1ebfp h\u1ea1ng t\u00ecm ki\u1ebfm\u00a0 c\u1ee7a c\u00e1c Search Engines, trong \u0111\u00f3 ph\u1ed5 bi\u1ebfn nh\u1ea5t l\u00e0 Google. M\u1ed9t chi\u1ebfn l\u01b0\u1ee3c SEO hi\u1ec7u qu\u1ea3 s\u1ebd gi\u00fap gia t\u0103ng l\u01b0\u1ee3ng truy c\u1eadp t\u1ef1 nhi\u00ean, \u0111\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u v\u00e0 tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng. T\u1eeb \u0111\u00f3, doanh nghi\u1ec7p c\u00f3 th\u1ec3 ti\u1ebfp c\u1eadn c\u00e1c kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0 th\u00fac \u0111\u1ea9y doanh s\u1ed1.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">H\u00e0nh tr\u00ecnh thi\u1ebft k\u1ebf Website doanh nghi\u1ec7p chu\u1ea9n SEO c\u00f3 th\u1ec3 xem l\u00e0 m\u1ed9t qu\u00e1 tr\u00ecnh d\u00e0i h\u01a1i, nh\u01b0ng h\u00e3y y\u00ean t\u00e2m r\u1eb1ng th\u00e0nh qu\u1ea3 b\u1ea1n nh\u1eadn v\u1ec1 c\u0169ng s\u1ebd v\u00f4 c\u00f9ng x\u1ee9ng \u0111\u00e1ng! V\u00e0 tr\u00ean h\u00e0nh tr\u00ecnh \u0111\u00f3, \u0111\u1ed9i ng\u0169 UI\/UX Designer t\u1ea1i <\/span><b>Lollypop <\/b><span style=\"font-weight: 400;\">lu\u00f4n s\u1eb5n h\u00e0ng h\u1ed7 tr\u1ee3 b\u1ea1n.\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/lollypop.design\/ui-ux-design-agency-vietnam-vie\/\" target=\"_blank\" rel=\"noopener\"><b>Lollypop Design Studio Vietnam<\/b><\/a><span style=\"font-weight: 400;\"> l\u00e0 m\u1ed9t trong<\/span><a href=\"https:\/\/lollypop.design\/blog\/2023\/november\/top-5-cong-ty-thiet-ke-website-chuyen-nghiep-tai-viet-nam\/\" target=\"_blank\" rel=\"noopener\"><b> top c\u00f4ng ty thi\u1ebft k\u1ebf Website<\/b><\/a><span style=\"font-weight: 400;\"> UI\/UX h\u00e0ng \u0111\u1ea7u t\u1ea1i TPHCM, Vi\u1ec7t Nam, <\/span><span style=\"font-weight: 400;\">cung c\u1ea5p gi\u1ea3i ph\u00e1p to\u00e0n di\u1ec7n t\u1eeb Nghi\u00ean c\u1ee9u, Thi\u1ebft k\u1ebf \u0111\u1ebfn Ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m tr\u00ean n\u1ec1n t\u1ea3ng s\u1ed1. Trong \u0111\u00f3, d\u1ecbch v\u1ee5 thi\u1ebft k\u1ebf Website chu\u1ea9n UI\/UX t\u1ea1i <\/span><b>Lollypop <\/b><span style=\"font-weight: 400;\">lu\u00f4n ph\u1ea3i \u0111\u1ea3m b\u1ea3o t\u1ed1i \u01b0u c\u00e1c ti\u00eau ch\u00ed SEO, nh\u1eb1m mang l\u1ea1i tr\u1ea3i nghi\u1ec7m t\u1ed1i \u01b0u nh\u1ea5t cho ng\u01b0\u1eddi d\u00f9ng v\u00e0 hi\u1ec7u qu\u1ea3 t\u1ed1i \u0111a cho doanh nghi\u1ec7p.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">H\u00e3y <a href=\"https:\/\/lollypop.design\/project-enquiry\/\" target=\"_blank\" rel=\"noopener\"><strong>li\u00ean h\u1ec7 v\u1edbi Lollypop <\/strong><\/a><\/span><span style=\"font-weight: 400;\">v\u00e0 c\u00f9ng trao \u0111\u1ed5i v\u1ec1 h\u00e0nh tr\u00ecnh thi\u1ebft k\u1ebf Website chu\u1ea9n SEO v\u00e0 chu\u1ea9n UI\/UX cho ri\u00eang b\u1ea1n nh\u00e9!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Thu\u1eadt ng\u1eef SEO (Search Engine Optimization) b\u1eaft \u0111\u1ea7u \u0111\u01b0\u1ee3c bi\u1ebft \u0111\u1ebfn t\u1eeb nh\u1eefng n\u0103m 1997-1998, v\u00e0 ph\u1ed5 bi\u1ebfn \u0111\u1ebfn t\u1eadn ng\u00e0y nay nh\u01b0 m\u1ed9t ph\u1ea7n kh\u00f4ng th\u1ec3 thi\u1ebfu trong chi\u1ebfn l\u01b0\u1ee3c Online Marketing. M\u1ed9t thi\u1ebft k\u1ebf Web chuy\u00ean nghi\u1ec7p chu\u1ea9n SEO s\u1ebd gi\u00fap doanh nghi\u1ec7p d\u1ec5 ti\u1ebfp c\u1eadn c\u00e1c kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, t\u1eeb \u0111\u00f3 [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":12544,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[23],"tags":[],"blogs_category":[26,27,25],"class_list":["post-12541","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-november","blogs_category-banner-blog","blogs_category-blogs","blogs_category-top-blogs"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 thi\u1ebft k\u1ebf Website doanh nghi\u1ec7p chu\u1ea9n SEO? - Lollypop<\/title>\n<meta name=\"description\" content=\"Thi\u1ebft k\u1ebf Website doanh nghi\u1ec7p chu\u1ea9n SEO l\u00e0 g\u00ec? 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