{"id":14189,"date":"2024-06-26T11:00:16","date_gmt":"2024-06-26T11:00:16","guid":{"rendered":"https:\/\/lollypop.design\/?p=14189"},"modified":"2026-01-13T09:33:32","modified_gmt":"2026-01-13T09:33:32","slug":"apply-color-psychology-and-color-combination-in-brand-identity-design","status":"publish","type":"post","link":"https:\/\/lollypop.design\/blog\/2024\/june\/apply-color-psychology-and-color-combination-in-brand-identity-design\/","title":{"rendered":"\u30d6\u30e9\u30f3\u30c9\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3\u306b\u304a\u3051\u308b\u8272\u5f69\u5fc3\u7406\u5b66\u3068\u914d\u8272\u306e\u5fdc\u7528"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">\u8272\u5f69\u304c\u4eba\u3005\u306e\u601d\u8003\u3084\u884c\u52d5\u306b\u6df1\u304f\u5f71\u97ff\u3092\u4e0e\u3048\u3066\u3044\u308b\u3053\u3068\u306f\u4e8b\u5b9f\u3067\u3059\u3002\u8272\u306f\u8a8d\u8b58\u3092\u5f62\u6210\u3057\u3001\u610f\u601d\u6c7a\u5b9a\u3092\u4fc3\u3059\u529b\u3092\u6301\u3063\u3066\u3044\u307e\u3059\u3002\u4f8b\u3048\u3070\u3001\u8d64\u8272\u306f\u98df\u6b32\u3092\u523a\u6fc0\u3059\u308b\u52b9\u679c\u304c\u3042\u308b\u3068\u8a3c\u660e\u3055\u308c\u3066\u304a\u308a\u3001\u305d\u306e\u305f\u3081<\/span><span style=\"font-weight: 400;\">KFC<\/span><span style=\"font-weight: 400;\">\u3001\u30ed\u30c3\u30c6\u30ea\u30a2\u3001\u30d4\u30b6\u30cf\u30c3\u30c8\u306a\u3069\u306e\u30d5\u30a1\u30fc\u30b9\u30c8\u30d5\u30fc\u30c9\u30d6\u30e9\u30f3\u30c9\u306b\u3088\u3063\u3066\u5e83\u304f\u4f7f\u7528\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u305d\u306e\u305f\u3081\u3001\u30d6\u30e9\u30f3\u30c9\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3\u306e\u30c7\u30b6\u30a4\u30f3\u306b\u304a\u3051\u308b\u8272\u306e\u9078\u629e\u306f\u5358\u306a\u308b\u7f8e\u7684\u306a\u554f\u984c\u306b\u3068\u3069\u307e\u3089\u305a\u3001\u8272\u306e\u5fc3\u7406\u5b66\u3092\u5fdc\u7528\u3057\u305f\u30d7\u30ed\u30bb\u30b9\u3067\u3042\u308a\u3001\u8272\u5f69\u306e\u914d\u8272\u539f\u5247\u3092\u9069\u7528\u3057\u3066\u3001\u5f37\u529b\u306a\u30d6\u30e9\u30f3\u30c9\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3\u3092\u4f5c\u308a\u4e0a\u3052\u308b\u3053\u3068\u3092\u610f\u5473\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u300c<strong><a href=\"https:\/\/lollypop.design\/blog\/2024\/june\/apply-color-psychology-and-color-combination-in-brand-identity-design\/\" target=\"_blank\" rel=\"noopener\">\u30d6\u30e9\u30f3\u30c9\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3<\/a><\/strong>\u300d\u30b7\u30ea\u30fc\u30ba\u306e\u8a18\u4e8b\u306b\u7d9a\u3044\u3066\u3001\u4eca\u56de\u306f\u5404\u8272\u306e\u610f\u5473\u3084\u3001\u73fe\u5728\u4e00\u822c\u7684\u306a\u914d\u8272\u306e\u65b9\u6cd5\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u63a2\u3063\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/span><\/p>\n<h2><strong>\u8272\u5f69\u306e\u57fa\u672c\u539f\u7406<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">\u30d6\u30e9\u30f3\u30c9\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3\u306b\u304a\u3051\u308b\u8272\u5fc3\u7406\u5b66\u3068\u914d\u8272\u306b\u3064\u3044\u3066\u8b70\u8ad6\u3059\u308b\u524d\u306b\u3001\u30c7\u30b6\u30a4\u30f3\u306b\u304a\u3051\u308b\u8272\u306e\u539f\u7406\u306b\u95a2\u9023\u3059\u308b\u3044\u304f\u3064\u304b\u306e\u5c02\u9580\u7528\u8a9e\u3092\u7c21\u5358\u306b\u7406\u89e3\u3057\u307e\u3057\u3087\u3046\u3002\u3053\u308c\u3089\u306e\u6982\u5ff5\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u3067\u3001\u3053\u306e\u8a18\u4e8b\u3092\u3088\u308a\u5b8c\u5168\u306b\u7406\u89e3\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n<h3><strong>1. \u57fa\u672c\u7684\u306a\u8272\u5f69\u7528\u8a9e\u306e\u533a\u5225<\/strong><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u8272\u5f69<\/b><b>(Colors): <\/b><span style=\"font-weight: 400;\">\u6211\u3005\u304c\u898b\u308b\u3059\u3079\u3066\u306e\u8272\u76f8\u3001\u30c6\u30a3\u30f3\u30c8\u3001\u30b7\u30a7\u30fc\u30c9\u3001\u30c8\u30fc\u30f3\u3092\u542b\u3080\u4e00\u822c\u7684\u306a\u7528\u8a9e\u3002\u305d\u306e\u4e2d\u306b\u306f\u3001\u767d\u3001\u9ed2\u3001\u7070\u8272\u306a\u3069\u306e\u8272\u3082\u542b\u307e\u308c\u307e\u3059\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u8272\u76f8<\/b><b>(Hues): <\/b><span style=\"font-weight: 400;\">\u7279\u5b9a\u306e\u8272\u306e\u8d77\u6e90\u3092\u6307\u3059\u7528\u8a9e\u3002\u4f8b\u3068\u3057\u3066\u3001\u6c34\u8272\u3001\u7a7a\u8272\u3001\u30cd\u30a4\u30d3\u30fc\u30d6\u30eb\u30fc\u306a\u3069\u306f\u3059\u3079\u3066\u300c\u30d6\u30eb\u30fc\u300d\u306e\u8272\u76f8\u306b\u5c5e\u3057\u307e\u3059\u3002\u8272\u5f69\u3068\u306f\u7570\u306a\u308a\u3001\u767d\u3001\u9ed2\u3001\u7070\u8272\u306f\u300c\u8272\u76f8\u300d\u3068\u3057\u3066\u306f\u898b\u306a\u3055\u308c\u307e\u305b\u3093\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u30b7\u30a7\u30fc\u30c9<\/b><b>(Shades): <\/b><span style=\"font-weight: 400;\">\u8272\u306b\u9ed2\u3092\u52a0\u3048\u308b\u3053\u3068\u3067\u4f5c\u3089\u308c\u308b\u3001\u3088\u308a\u6697\u3044\u8272\u306e\u30b0\u30e9\u30c7\u30fc\u30b7\u30e7\u30f3\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u30c6\u30a3\u30f3\u30c8<\/b><b>(Tints):<\/b> <span style=\"font-weight: 400;\">\u8272\u306b\u767d\u3092\u52a0\u3048\u308b\u3053\u3068\u3067\u4f5c\u3089\u308c\u308b\u3001\u3088\u308a\u660e\u308b\u3044\u8272\u306e\u30b0\u30e9\u30c7\u30fc\u30b7\u30e7\u30f3\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u30c8\u30fc\u30f3<\/b><b>(Tones): <\/b><span style=\"font-weight: 400;\">\u8272\u306b\u7070\u8272\u3092\u52a0\u3048\u308b\u3053\u3068\u3067\u4f5c\u3089\u308c\u308b\u3001\u3088\u308a\u4e2d\u7acb\u7684\u306a\u8272\u306e\u30b0\u30e9\u30c7\u30fc\u30b7\u30e7\u30f3\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u5f69\u5ea6<\/b><b>(Saturation):<\/b> <span style=\"font-weight: 400;\">\u8272\u306e\u7d14\u5ea6\u3084\u5f37\u5ea6\u3092\u6e2c\u308b\u5c3a\u5ea6\u3002\u9ad8\u3044\u5f69\u5ea6\u306e\u8272\u306f\u975e\u5e38\u306b\u9bae\u3084\u304b\u3067\u5f37\u70c8\u306b\u898b\u3048\u3001\u4f4e\u3044\u5f69\u5ea6\u306e\u8272\u306f\u66c7\u3063\u305f\u308a\u6de1\u304f\u898b\u3048\u307e\u3059\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u660e\u5ea6<\/b><b>(Value): <\/b><span style=\"font-weight: 400;\">\u8272\u306e\u660e\u6697\u3092\u53cd\u6620\u3059\u308b\u6307\u6570\u3002\u660e\u308b\u3044\u8272\u307b\u3069\u660e\u5ea6\uff08<\/span><span style=\"font-weight: 400;\">Value<\/span><span style=\"font-weight: 400;\">\uff09\u304c\u9ad8\u304f\u3001\u4f8b\u3048\u3070\u9ec4\u8272\u306f\u7d2b\u3084\u9752\u3088\u308a\u3082\u660e\u5ea6\u304c\u9ad8\u3044\u3067\u3059\u3002<\/span><\/li>\n<\/ul>\n<h3><strong>2. \u30ab\u30e9\u30fc\u30db\u30a4\u30fc\u30eb<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\"> <img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-14191\" src=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/%E3%82%AB%E3%83%A9%E3%83%BC%E3%83%9B%E3%82%A4%E3%83%BC%E3%83%AB.webp\" alt=\"\u30ab\u30e9\u30fc\u30db\u30a4\u30fc\u30eb\" width=\"1462\" height=\"748\" srcset=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/\u30ab\u30e9\u30fc\u30db\u30a4\u30fc\u30eb.webp 1462w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/\u30ab\u30e9\u30fc\u30db\u30a4\u30fc\u30eb.webp 300w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/\u30ab\u30e9\u30fc\u30db\u30a4\u30fc\u30eb.webp 1024w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/\u30ab\u30e9\u30fc\u30db\u30a4\u30fc\u30eb.webp 768w\" sizes=\"auto, (max-width: 1462px) 100vw, 1462px\"><\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30ab\u30e9\u30fc\u30db\u30a4\u30fc\u30eb\uff08<\/span><a href=\"https:\/\/en.wikipedia.org\/wiki\/Color_theory\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">Color wheel<\/span><\/a><span style=\"font-weight: 400;\">\uff09\u306f\u3001\u30c7\u30b6\u30a4\u30f3\u306b\u304a\u3051\u308b\u76f4\u611f\u7684\u306a\u30c4\u30fc\u30eb\u3067\u3042\u308a\u3001\u8272\u5f69\u306e\u95a2\u4fc2\u3092\u793a\u3057\u3001\u8272\u306e\u7d44\u307f\u5408\u308f\u305b\u3092\u652f\u63f4\u3057\u307e\u3059\u3002\u30ab\u30e9\u30fc\u30db\u30a4\u30fc\u30eb\u306f\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306b<\/span><span style=\"font-weight: 400;\">12<\/span><span style=\"font-weight: 400;\">\u8272\u3092\u5186\u5f62\u306b\u914d\u7f6e\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>3<\/b><b>\u539f\u8272\uff08<\/b><b>Primary Colors<\/b><b>\uff09\uff1a<\/b><span style=\"font-weight: 400;\">\u30ab\u30e9\u30fc\u30db\u30a4\u30fc\u30eb\u4e0a\u3067\u4ed6\u306e\u8272\u3092\u6df7\u305c\u5408\u308f\u305b\u3066\u5f97\u308b\u3053\u3068\u304c\u3067\u304d\u306a\u3044\u57fa\u672c\u7684\u306a\u8272\u3067\u3059\u3002\u8d64\u3001\u9ec4\u3001\u9752\u304c\u3053\u308c\u306b\u8a72\u5f53\u3057\u307e\u3059\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>3<\/b><b>\u4e8c\u6b21\u8272\uff08<\/b><b>Secondary Colors<\/b><b>\uff09\uff1a<\/b><span style=\"font-weight: 400;\">3<\/span><span style=\"font-weight: 400;\">\u539f\u8272\u306e\u3069\u308c\u304b<\/span><span style=\"font-weight: 400;\">2<\/span><span style=\"font-weight: 400;\">\u8272\u3092\u6df7\u305c\u5408\u308f\u305b\u3066\u5f97\u3089\u308c\u308b\u8272\u3067\u3059\u3002\u6a59\u3001\u7dd1\u3001\u7d2b\u304c\u3053\u308c\u306b\u8a72\u5f53\u3057\u307e\u3059\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>6<\/b><b>\u4e09\u6b21\u8272\uff08<\/b><b>Tertiary Colors<\/b><b>\uff09\uff1a<\/b><span style=\"font-weight: 400;\">1<\/span><span style=\"font-weight: 400;\">\u539f\u8272\u3068\u305d\u306e\u96a3\u63a5\u3059\u308b\u4e8c\u6b21\u8272\u3092\u6df7\u305c\u5408\u308f\u305b\u3066\u5f97\u3089\u308c\u308b\u8272\u3067\u3059\u3002<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/li>\n<\/ul>\n<h3><strong>3. \u6696\u8272\u3001\u5bd2\u8272\u3001\u4e2d\u6027\u8272<\/strong><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u6696\u8272\u3068\u5bd2\u8272\uff1a<\/b><span style=\"font-weight: 400;\">\u30ab\u30e9\u30fc\u30db\u30a4\u30fc\u30eb\u3092\u534a\u5206\u306b\u5206\u3051\u308b\u3068\u3001\u5de6\u5074\u306b\u306f\u6696\u8272\u30b0\u30eb\u30fc\u30d7\uff08\u8d64\u3001\u6a59\u3001\u9ec4\u8272\uff09\u3001\u53f3\u5074\u306b\u306f\u5bd2\u8272\u30b0\u30eb\u30fc\u30d7\uff08\u7d2b\u3001\u9752\u3001\u7dd1\uff09\u304c\u3042\u308a\u307e\u3059\u3002\u6696\u8272\u306e\u30c8\u30fc\u30f3\u306f\u3057\u3070\u3057\u3070\u60c5\u71b1\u3084\u8208\u596e\u3092\u8868\u3057\u3001\u5bd2\u8272\u306e\u30c8\u30fc\u30f3\u306f\u9759\u3051\u3055\u3084\u30d7\u30ed\u30d5\u30a7\u30c3\u30b7\u30e7\u30ca\u30ea\u30ba\u30e0\u3092\u8868\u3057\u307e\u3059\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u4e2d\u6027\u8272\uff1a<\/b><span style=\"font-weight: 400;\">\u30ab\u30e9\u30fc\u30db\u30a4\u30fc\u30eb\u306b\u306f\u5b58\u5728\u305b\u305a\u3001\u8272\u76f8\uff08<\/span><span style=\"font-weight: 400;\">Hues<\/span><span style=\"font-weight: 400;\">\uff09\u306b\u5c5e\u3055\u306a\u3044\u8272\u3067\u3059\u3002\u4e2d\u6027\u8272\uff08\u767d\u3001\u30b0\u30ec\u30fc\u3001\u8336\u8272\u3001\u9ed2\uff09\u306f\u901a\u5e38\u3001\u80cc\u666f\u3068\u3057\u3066\u4f7f\u7528\u3055\u308c\u307e\u3059\u3002\u3053\u308c\u3089\u306f\u3042\u307e\u308a\u76ee\u7acb\u3061\u307e\u305b\u3093\u304c\u3001\u30c7\u30b6\u30a4\u30f3\u306e\u4e3b\u8981\u306a\u8272\u3092\u5f15\u304d\u7acb\u3066\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/span><\/li>\n<\/ul>\n<p><b>\u30d6\u30e9\u30f3\u30c9\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3<\/b><span style=\"font-weight: 400;\">\u306e\u30c7\u30b6\u30a4\u30f3\u3067\u306f\u3001\u4e2d\u6027\u8272\u306f\u88dc\u52a9\u7684\u306a\u5f79\u5272\u3060\u3051\u3067\u306a\u304f\u3001\u4e3b\u8981\u306a\u8272\u306e\u30b0\u30eb\u30fc\u30d7\u3068\u3057\u3066\u5e83\u304f\u4f7f\u7528\u3055\u308c\u307e\u3059\u3002\u6696\u8272\u3084\u5bd2\u8272\u3068\u5171\u306b\u3001\u4e2d\u6027\u8272\u306f\u8996\u8074\u8005\u306b\u7279\u5225\u306a\u611f\u60c5\u3092\u559a\u8d77\u3059\u308b\u80fd\u529b\u304c\u3042\u308a\u307e\u3059\u3002\u6b21\u306e\u300c\u8272\u306e\u5fc3\u7406\u5b66\u300d\u306e\u30bb\u30af\u30b7\u30e7\u30f3\u3067\u3053\u308c\u3089\u306e\u8981\u7d20\u306b\u3064\u3044\u3066\u3055\u3089\u306b\u6398\u308a\u4e0b\u3052\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/span><\/p>\n<h2><strong>\u30d6\u30e9\u30f3\u30c9\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3\u306b\u304a\u3051\u308b\u8272\u306e\u5fc3\u7406\u5b66<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">\u8272\u306e\u5fc3\u7406\u5b66\u306f\u3001\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u306b\u304a\u3044\u3066\u975e\u5e38\u306b\u91cd\u8981\u3067\u3059\u3002\u30d6\u30e9\u30f3\u30c9\u30ab\u30e9\u30fc\u306f\u6d88\u8cbb\u8005\u306e\u8a8d\u8b58\u3001\u3055\u3089\u306b\u306f\u8cfc\u8cb7\u610f\u601d\u6c7a\u5b9a\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u8272\u306e\u5fc3\u7406\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u3067\u3001\u30d6\u30e9\u30f3\u30c9\u306f\u81ea\u8eab\u306e\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3\u30c7\u30b6\u30a4\u30f3\u306b\u9069\u5207\u306a\u9078\u629e\u3092\u884c\u3044\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306b\u826f\u3044\u5370\u8c61\u3092\u4e0e\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u3053\u3053\u3067\u306f\u3001\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u3067\u3088\u304f\u4f7f\u7528\u3055\u308c\u308b<\/span><span style=\"font-weight: 400;\">9<\/span><span style=\"font-weight: 400;\">\u3064\u306e\u8272\u3068\u305d\u308c\u3089\u304c\u5fc3\u7406\u7684\u306b\u3069\u306e\u3088\u3046\u306a\u8981\u7d20\u3092\u751f\u307f\u51fa\u3059\u304b\u3092\u63a2\u6c42\u3057\u307e\u3057\u3087\u3046!<\/span><\/p>\n<h3><strong>1. \u8d64\u306e\u5fc3\u7406\u5b66<\/strong><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u30dd\u30b8\u30c6\u30a3\u30d6\u306a\u611f\u60c5<\/b><b>: <\/b><span style=\"font-weight: 400;\">\u523a\u6fc0\u3001\u30a8\u30cd\u30eb\u30ae\u30fc\u3001\u60c5\u71b1<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u30cd\u30ac\u30c6\u30a3\u30d6\u306a\u611f\u60c5<\/b><b>: <\/b><span style=\"font-weight: 400;\">\u6012\u308a\u3001\u5371\u967a\u3001\u82e6\u3057\u307f<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u9bae\u3084\u304b\u306a\u8d64\u306f\u3059\u3050\u306b\u6ce8\u610f\u3092\u5f15\u304d\u3001\u82e5\u3005\u3057\u3055\u3084\u73fe\u4ee3\u6027\u3092\u4f1d\u3048\u307e\u3059\u3002\u3053\u308c\u306f\u30a8\u30f3\u30bf\u30fc\u30c6\u30a4\u30e1\u30f3\u30c8\u3001\u30b9\u30dd\u30fc\u30c4\u3001\u9ad8\u7d1a\u88fd\u54c1\u3001\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306a\u30a4\u30e1\u30fc\u30b8\u3092\u6301\u3064\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u4f01\u696d\uff08<\/span><span style=\"font-weight: 400;\">Netflix<\/span><span style=\"font-weight: 400;\">\u3001<\/span><span style=\"font-weight: 400;\">Youtube<\/span><span style=\"font-weight: 400;\">\u3001<\/span><span style=\"font-weight: 400;\">Nintendo<\/span><span style=\"font-weight: 400;\">\u306a\u3069\uff09\u306e\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u306b\u9069\u3057\u3066\u3044\u307e\u3059\u3002\u307e\u305f\u3001\u8d64\u306f\u98df\u6b32\u3092\u523a\u6fc0\u3059\u308b\u52b9\u679c\u3082\u3042\u308a\u3001\u30d5\u30a1\u30b9\u30c8\u30d5\u30fc\u30c9\u30d6\u30e9\u30f3\u30c9\uff08<\/span><span style=\"font-weight: 400;\">KFC<\/span><span style=\"font-weight: 400;\">\u3001<\/span><span style=\"font-weight: 400;\">Burger King<\/span><span style=\"font-weight: 400;\">\u3001<\/span><span style=\"font-weight: 400;\">Lotteria<\/span><span style=\"font-weight: 400;\">\u306a\u3069\uff09\u306e\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3\u30c7\u30b6\u30a4\u30f3\u306e\u4e3b\u8981\u306a\u8272\u3068\u3057\u3066\u4f7f\u7528\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u8d64\u306e\u610f\u5473\u5408\u3044\u306f\u6587\u5316\u306b\u3088\u3063\u3066\u7570\u306a\u308a\u307e\u3059\u3002\u897f\u6d0b\u306e\u56fd\u3005\uff08\u30a2\u30e1\u30ea\u30ab\u306a\u3069\uff09\u3067\u306f\u3001\u8d64\u306f\u8208\u596e\u3001\u30a8\u30cd\u30eb\u30ae\u30fc\u3001\u611b\u60c5\u3068\u95a2\u9023\u4ed8\u3051\u3089\u308c\u3001\u30af\u30ea\u30b9\u30de\u30b9\u3084\u30d0\u30ec\u30f3\u30bf\u30a4\u30f3\u30c7\u30fc\u306a\u3069\u306e\u30a4\u30d9\u30f3\u30c8\u3068\u5bc6\u63a5\u306b\u7d50\u3073\u3064\u3044\u3066\u3044\u307e\u3059\u3002\u4e00\u65b9\u3001\u6771\u6d0b\u8af8\u56fd\uff08\u4e2d\u56fd\u3001\u30d9\u30c8\u30ca\u30e0\u306a\u3069\uff09\u3067\u306f\u3001\u8d64\u306f\u7e41\u6804\u3092\u8c61\u5fb4\u3057\u3066\u3044\u307e\u3059\u3002<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-14192\" src=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/%E8%B5%A4%E3%81%AE%E5%BF%83%E7%90%86%E5%AD%A6.webp\" alt=\"\u8d64\u306e\u5fc3\u7406\u5b66\" width=\"1462\" height=\"630\" srcset=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/\u8d64\u306e\u5fc3\u7406\u5b66.webp 1462w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/\u8d64\u306e\u5fc3\u7406\u5b66.webp 300w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/\u8d64\u306e\u5fc3\u7406\u5b66.webp 1024w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/\u8d64\u306e\u5fc3\u7406\u5b66.webp 768w\" sizes=\"auto, (max-width: 1462px) 100vw, 1462px\"><\/p>\n<h3><strong>2. \u6a59\u306e\u5fc3\u7406\u5b66<\/strong><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u30dd\u30b8\u30c6\u30a3\u30d6\u306a\u611f\u60c5<\/b><b>: <\/b><span style=\"font-weight: 400;\">\u82e5\u3005\u3057\u3055\u3001\u6d3b\u529b\u3001\u697d\u89b3<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u30cd\u30ac\u30c6\u30a3\u30d6\u306a\u611f\u60c5<\/b><b>: <\/b><span style=\"font-weight: 400;\">\u5931\u671b\u3001\u672a\u6210\u719f\u3001\u4e0d\u5b89<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u6a59\u306f\u697d\u3057\u3055\u3001\u6d3b\u529b\u3001\u305d\u3057\u3066\u697d\u89b3\u3092\u3082\u305f\u3089\u3057\u307e\u3059\u3002\u5275\u9020\u6027\u3092\u523a\u6fc0\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u3001\u5354\u529b\u3068\u9769\u65b0\u3092\u4fc3\u9032\u3059\u308b\u74b0\u5883\u3067\u3088\u304f\u4f7f\u7528\u3055\u308c\u307e\u3059\u3002\u8d64\u3084\u9ec4\u8272\u3068\u5171\u306b\u3001\u6a59\u306f\u82e5\u8005\u306b\u7279\u306b\u4eba\u6c17\u304c\u3042\u308a\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u3001<\/span><span style=\"font-weight: 400;\">Fanta<\/span><span style=\"font-weight: 400;\">\u3084<\/span><span style=\"font-weight: 400;\">Soundcloud<\/span><span style=\"font-weight: 400;\">\u306a\u3069\u306e\u30d6\u30e9\u30f3\u30c9\u306f\u3001\u82e5\u3005\u3057\u304f\u3001\u30a8\u30cd\u30eb\u30ae\u30c3\u30b7\u30e5\u306a\u89b3\u5ba2\u3092\u5f15\u304d\u4ed8\u3051\u308b\u305f\u3081\u306b\u30ed\u30b4\u306b\u6a59\u8272\u3092\u4f7f\u7528\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-14193\" src=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/%E6%A9%99%E3%81%AE%E5%BF%83%E7%90%86%E5%AD%A6.webp\" alt=\"\u6a59\u306e\u5fc3\u7406\u5b66\" width=\"1462\" height=\"630\" srcset=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/\u6a59\u306e\u5fc3\u7406\u5b66.webp 1462w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/\u6a59\u306e\u5fc3\u7406\u5b66.webp 300w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/\u6a59\u306e\u5fc3\u7406\u5b66.webp 1024w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/\u6a59\u306e\u5fc3\u7406\u5b66.webp 768w\" sizes=\"auto, (max-width: 1462px) 100vw, 1462px\"><\/p>\n<h3><strong>3. \u9ec4\u8272\u306e\u5fc3\u7406\u5b66<\/strong><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u30dd\u30b8\u30c6\u30a3\u30d6\u306a\u611f\u60c5<\/b><b>: <\/b><span style=\"font-weight: 400;\">\u6e29\u304b\u3055\u3001\u697d\u89b3\u3001\u5e78\u798f<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u30cd\u30ac\u30c6\u30a3\u30d6\u306a\u611f\u60c5<\/b><b>: <\/b><span style=\"font-weight: 400;\">\u4e0d\u5feb\u611f\u3001\u4e0d\u5b89\u3001\u81c6\u75c5\u3055<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u9ec4\u8272\u306f\u5bfe\u7167\u7684\u306a\u611f\u60c5\u3092\u5f15\u304d\u8d77\u3053\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u9069\u5207\u306b\u4f7f\u7528\u3055\u308c\u308b\u3068\u3001\u6e29\u304b\u3055\u3001\u697d\u89b3\u3001\u5e78\u798f\u611f\u3092\u3082\u305f\u3089\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u660e\u308b\u3044\u9ec4\u8272\u306f\u89aa\u3057\u307f\u3084\u3059\u3055\u3068\u82e5\u3005\u3057\u3055\u3092\u611f\u3058\u3055\u305b\u307e\u3059\uff08\u4f8b\uff1a<\/span><span style=\"font-weight: 400;\">DHL<\/span><span style=\"font-weight: 400;\">\u3001<\/span><span style=\"font-weight: 400;\">Best Buy<\/span><span style=\"font-weight: 400;\">\u3068<\/span><span style=\"font-weight: 400;\">McDonald\u2019s<\/span><span style=\"font-weight: 400;\">\uff09\u3001\u4e00\u65b9\u3067\u67d4\u3089\u304b\u3044\u9ec4\u8272\u306f\u697d\u89b3\u3068\u5275\u9020\u6027\u3092\u4f1d\u3048\u307e\u3059\uff08\u4f8b\uff1a<\/span><span style=\"font-weight: 400;\">IKEA<\/span><span style=\"font-weight: 400;\">\u3068<\/span><span style=\"font-weight: 400;\">BIC<\/span><span style=\"font-weight: 400;\">\uff09\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3057\u304b\u3057\u306a\u304c\u3089\u3001\u30d6\u30e9\u30f3\u30c9\u306f\u9ec4\u8272\u3092\u6ce8\u610f\u6df1\u304f\u63a7\u3048\u3081\u306b\u4f7f\u7528\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u904e\u5ea6\u306b\u4f7f\u7528\u3059\u308b\u304b\u3001\u9069\u5207\u3067\u306a\u3044\u4f7f\u7528\uff08\u4f8b\u3048\u3070\u3001\u7729\u3057\u3044\u660e\u308b\u3044\u8272\u5408\u3044\uff09\u306f\u8996\u8074\u8005\u306b\u4e0d\u5b89\u3084\u4e0d\u5feb\u611f\u3092\u4e0e\u3048\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-14194\" src=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/%E9%BB%84%E8%89%B2%E3%81%AE%E5%BF%83%E7%90%86%E5%AD%A6.webp\" alt=\"\u9ec4\u8272\u306e\u5fc3\u7406\u5b66\" width=\"1462\" height=\"630\" srcset=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/\u9ec4\u8272\u306e\u5fc3\u7406\u5b66.webp 1462w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/\u9ec4\u8272\u306e\u5fc3\u7406\u5b66.webp 300w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/\u9ec4\u8272\u306e\u5fc3\u7406\u5b66.webp 1024w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/\u9ec4\u8272\u306e\u5fc3\u7406\u5b66.webp 768w\" sizes=\"auto, (max-width: 1462px) 100vw, 1462px\"><\/p>\n<h3><strong>4. \u7dd1\u306e\u5fc3\u7406\u5b66<\/strong><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u30dd\u30b8\u30c6\u30a3\u30d6\u306a\u611f\u60c5<\/b><b>: <\/b><span style=\"font-weight: 400;\">\u6210\u9577\u3001\u9769\u65b0\u3001\u6301\u7d9a\u53ef\u80fd\u6027<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u30cd\u30ac\u30c6\u30a3\u30d6\u306a\u611f\u60c5<\/b><b>: <\/b><span style=\"font-weight: 400;\">\u4e0d\u6d3b\u767a\u3001\u75c5\u6c17\u3001\u5acc\u60aa\u611f<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u7dd1\u306f\u5065\u5eb7\u7684\u306a\u98df\u54c1\u3084\u74b0\u5883\u306b\u512a\u3057\u3044\u30d6\u30e9\u30f3\u30c9\u3067\u3088\u304f\u4f7f\u7528\u3055\u308c\u308b\u4eba\u6c17\u306e\u8272\u3067\u3059\u3002\u539f\u59cb\u7684\u306a\u30ec\u30d9\u30eb\u3067\u306f\u3001\u7dd1\u306f\u6c34\u3068\u98df\u7269\u306b\u6075\u307e\u308c\u305f\u74b0\u5883\u3092\u611f\u3058\u3055\u305b\u3001\u5b58\u5728\u3068\u6210\u9577\u306e\u5fc5\u8981\u6027\u3092\u30b5\u30dd\u30fc\u30c8\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4ed6\u306e\u8272\u3068\u540c\u69d8\u306b\u3001\u7dd1\u306e\u8272\u5408\u3044\u3092\u9078\u3076\u969b\u306b\u306f\u6ce8\u610f\u304c\u5fc5\u8981\u3067\u3059\u3002\u660e\u308b\u304f\u9bae\u3084\u304b\u306a\u7dd1\u306e\u8272\u5408\u3044\u306f\u5316\u5b66\u7269\u8cea\u306e\u6c5a\u67d3\u3084\u75c5\u6c17\u3068\u95a2\u9023\u4ed8\u3051\u3089\u308c\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u3053\u308c\u3089\u306e\u8272\u306f\u3057\u3070\u3057\u3070\u5065\u5eb7\u3084\u5b89\u5168\u306b\u95a2\u3059\u308b\u8b66\u544a\u30e9\u30d9\u30eb\u3067\u4f7f\u7528\u3055\u308c\u307e\u3059\u3002<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-14195\" src=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/%E7%B7%91%E3%81%AE%E5%BF%83%E7%90%86%E5%AD%A6.webp\" alt=\"\u7dd1\u306e\u5fc3\u7406\u5b66\" width=\"1462\" height=\"629\" srcset=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/\u7dd1\u306e\u5fc3\u7406\u5b66.webp 1462w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/\u7dd1\u306e\u5fc3\u7406\u5b66.webp 300w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/\u7dd1\u306e\u5fc3\u7406\u5b66.webp 1024w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/\u7dd1\u306e\u5fc3\u7406\u5b66.webp 768w\" sizes=\"auto, (max-width: 1462px) 100vw, 1462px\"><\/p>\n<h3><strong>5. \u9752\u306e\u5fc3\u7406\u5b66<\/strong><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u30dd\u30b8\u30c6\u30a3\u30d6\u306a\u611f\u60c5<\/b><b>: <\/b><span style=\"font-weight: 400;\">\u5fe0\u5b9f\u3055\u3001\u4fe1\u983c\u3001\u9759\u3051\u3055<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u30cd\u30ac\u30c6\u30a3\u30d6\u306a\u611f\u60c5<\/b><b>: <\/b><span style=\"font-weight: 400;\">\u51b7\u305f\u3055\u3001\u8ddd\u96e2\u611f\u3001\u60b2\u3057\u307f<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u9752\u306f\u672c\u8cea\u7684\u306b\u306f\u6d77\u306e\u9759\u3051\u3055\u3068\u5e73\u548c\u3092\u8868\u3057\u307e\u3059\u3002\u30d6\u30e9\u30f3\u30c9\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3\u306e\u30c7\u30b6\u30a4\u30f3\u306b\u304a\u3044\u3066\u3001\u9752\u306f\u975e\u5e38\u306b\u4eba\u6c17\u304c\u3042\u308a\u3001\u6280\u8853\u5206\u91ce\uff08<\/span><span style=\"font-weight: 400;\">Facebook<\/span><span style=\"font-weight: 400;\">\u3001<\/span><span style=\"font-weight: 400;\">Samsung<\/span><span style=\"font-weight: 400;\">\u3001<\/span><span style=\"font-weight: 400;\">IBM<\/span><span style=\"font-weight: 400;\">\uff09\u3067\u5e83\u304f\u4f7f\u7528\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u306f\u900f\u660e\u611f\u3001\u73fe\u4ee3\u6027\u3001\u5b89\u5168\u6027\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u9752\u3092\u30b0\u30ec\u30fc\u306e\u3055\u307e\u3056\u307e\u306a\u8272\u5408\u3044\u3068\u7d44\u307f\u5408\u308f\u305b\u308b\u3053\u3068\u3067\u3001\u30c7\u30b6\u30a4\u30f3\u3092\u6d17\u7df4\u3055\u308c\u305f\u73fe\u4ee3\u7684\u306a\u3082\u306e\u306b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u4e00\u65b9\u3001\u3088\u308a\u6de1\u3044\u9752\u306e\u8272\u5408\u3044\u306f\u4e3b\u306b\u5065\u5eb7\u3001\u65c5\u884c\u3001\u30ea\u30e9\u30af\u30bc\u30fc\u30b7\u30e7\u30f3\u306b\u95a2\u9023\u3059\u308b\u30d6\u30e9\u30f3\u30c9\u3067\u4f7f\u7528\u3055\u308c\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-14196\" src=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/%E9%9D%92%E3%81%AE%E5%BF%83%E7%90%86%E5%AD%A6.webp\" alt=\"\u9752\u306e\u5fc3\u7406\u5b66\" width=\"1462\" height=\"629\" srcset=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/\u9752\u306e\u5fc3\u7406\u5b66.webp 1462w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/\u9752\u306e\u5fc3\u7406\u5b66.webp 300w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/\u9752\u306e\u5fc3\u7406\u5b66.webp 1024w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/\u9752\u306e\u5fc3\u7406\u5b66.webp 768w\" sizes=\"auto, (max-width: 1462px) 100vw, 1462px\">\u00a0<\/span><\/p>\n<h3><strong>6. \u30d4\u30f3\u30af\u8272\u306e\u5fc3\u7406\u5b66\u00a0<\/strong><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u30dd\u30b8\u30c6\u30a3\u30d6\u306a\u611f\u60c5<\/b><b>: <\/b><b>\u5973\u6027\u3089\u3057\u3055\u3001\u9769\u65b0\u7684\u3067\u82e5\u3005\u3057\u3044<\/b><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u30cd\u30ac\u30c6\u30a3\u30d6\u306a\u611f\u60c5<\/b><b>: <\/b><b>\u9673\u8150\u3055\u3001\u6d6e\u6c17\u3001\u6065\u305a\u304b\u3057\u3055<\/b><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u30d4\u30f3\u30af\u8272\u306f\u5973\u6027\u5411\u3051\u30d6\u30e9\u30f3\u30c9\u3067\u5e83\u304f\u4f7f\u7528\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u3053\u306e\u8272\u306f\u975e\u5e38\u306b\u660e\u78ba\u306b\u5973\u6027\u3089\u3057\u3055\u3092\u8868\u3057\u3001\u9769\u65b0\u3068\u5275\u9020\u6027\u3078\u306e\u30a4\u30f3\u30b9\u30d4\u30ec\u30fc\u30b7\u30e7\u30f3\u3092\u4e0e\u3048\u307e\u3059\u3002\u307e\u305f\u3001\u975e\u5e38\u306b\u9b45\u529b\u7684\u306a\u8272\u3067\u3082\u3042\u308a\u3001\u898f\u7bc4\u3092\u6253\u7834\u3057\u7af6\u4e89\u76f8\u624b\u3088\u308a\u3082\u76ee\u7acb\u3064\u3088\u3046\u306a\u30d6\u30e9\u30f3\u30c9\u306b\u975e\u5e38\u306b\u9069\u3057\u3066\u3044\u307e\u3059\u3002<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5178\u578b\u7684\u306a\u4f8b\u3068\u3057\u3066\u306f\u3001<\/span><span style=\"font-weight: 400;\">T-Mobile<\/span><span style=\"font-weight: 400;\">\u304c\u30d6\u30e9\u30f3\u30c9\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3\u306e\u30c7\u30b6\u30a4\u30f3\u3067\u30d4\u30f3\u30af\u8272\u3092\u4f7f\u7528\u3057\u3001\u643a\u5e2f\u30b5\u30fc\u30d3\u30b9\u30d7\u30ed\u30d0\u30a4\u30c0\u30fc\u3068\u306e\u5dee\u5225\u5316\u3092\u56f3\u3063\u305f\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30d4\u30f3\u30af\u8272\u306f\u88dc\u52a9\u7684\u306a\u5f79\u5272\u3068\u3057\u3066\u975e\u5e38\u306b\u52b9\u679c\u7684\u3067\u3042\u308a\u3001\u30d6\u30e9\u30f3\u30c9\u306b\u82e5\u3005\u3057\u3044\u5370\u8c61\u3092\u4e0e\u3048\u307e\u3059\u304c\u3001\u904e\u5270\u306b\u4f7f\u7528\u3059\u308b\u3068\u5947\u629c\u3067\u5727\u5012\u3055\u308c\u308b\u5370\u8c61\u3092\u4e0e\u3048\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u305f\u3081\u6ce8\u610f\u304c\u5fc5\u8981\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> <img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-14197\" src=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/%E3%83%94%E3%83%B3%E3%82%AF%E8%89%B2%E3%81%AE%E5%BF%83%E7%90%86%E5%AD%A6.webp\" alt=\"\u30d4\u30f3\u30af\u8272\u306e\u5fc3\u7406\u5b66\" width=\"1462\" height=\"629\"><\/span><\/p>\n<h3><strong>7. \u7d2b\u8272\u306e\u5fc3\u7406\u5b66<\/strong><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u30dd\u30b8\u30c6\u30a3\u30d6\u306a\u611f\u60c5<\/b><b>: <\/b><span style=\"font-weight: 400;\">\u9ad8\u8cb4\u3055\u3001\u8c4a\u304b\u306a\u60f3\u50cf\u529b\u3001\u91ce\u5fc3<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u30cd\u30ac\u30c6\u30a3\u30d6\u306a\u611f\u60c5<\/b><b>: <\/b><span style=\"font-weight: 400;\">\u52a3\u7b49\u611f\u3001\u6050\u6016\u3001\u9000\u5c48\u3055<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u7d2b\u8272\u306f\u5149\u306e\u30b9\u30da\u30af\u30c8\u30eb\u3067\u6700\u3082\u6ce2\u9577\u304c\u77ed\u304f\u3001\u4eba\u304c\u7d2b\u5916\u7dda\u306b\u89e6\u308c\u308b\u76f4\u524d\u306b\u898b\u308b\u6700\u5f8c\u306e\u8272\u3067\u3059\u3002\u3053\u306e\u4f4d\u7f6e\u304b\u3089\u3001\u7d2b\u8272\u306f\u601d\u8003\u3092\u4fc3\u9032\u3057\u3001\u5275\u9020\u6027\u3068\u60f3\u50cf\u529b\u3092\u9ad8\u3081\u308b\u50be\u5411\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u306e\u305f\u3081\u3001\u7d2b\u8272\u306f\u3057\u3070\u3057\u3070\u5b50\u4f9b\u5411\u3051\u306e\u304a\u3082\u3061\u3083\u3084\u30ad\u30e3\u30f3\u30c7\u30a3\u306e\u5305\u88c5\u306b\u4f7f\u7528\u3055\u308c\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u307e\u305f\u3001\u7d2b\u8272\u306f\u30d4\u30f3\u30af\u306b\u975e\u5e38\u306b\u8fd1\u3044\u8272\u3067\u3059\u306e\u3067\u3001\u5973\u6027\u5411\u3051\u88fd\u54c1\u306b\u3082\u3088\u304f\u4f7f\u7528\u3055\u308c\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u304c\u4e3b\u306b\u7537\u6027\u3067\u3042\u308b\u5834\u5408\u3001\u30d6\u30e9\u30f3\u30c9\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3\u306b\u7d2b\u8272\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u306f\u5236\u9650\u3057\u305f\u308a\u907f\u3051\u305f\u308a\u3059\u308b\u306e\u304c\u826f\u3044\u3067\u3057\u3087\u3046\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3055\u3089\u306b\u3001\u7d2b\u8272\u306f\u8d05\u6ca2\u3067\u5bcc\u88d5\u3092\u8c61\u5fb4\u3057\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u9ad8\u7d1a\u307e\u305f\u306f\u738b\u5ba4\u306e\u3088\u3046\u306a\u30d6\u30e9\u30f3\u30c9\u306f\u3057\u3070\u3057\u3070\u81ea\u5206\u305f\u3061\u3092\u7d2b\u8272\u306e\u30c7\u30b6\u30a4\u30f3\u3067\u8868\u73fe\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> <img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-14198\" src=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/%E7%B4%AB%E8%89%B2%E3%81%AE%E5%BF%83%E7%90%86%E5%AD%A6.webp\" alt=\"\u7d2b\u8272\u306e\u5fc3\u7406\u5b66\" width=\"1462\" height=\"629\" srcset=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/\u7d2b\u8272\u306e\u5fc3\u7406\u5b66.webp 1462w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/\u7d2b\u8272\u306e\u5fc3\u7406\u5b66.webp 300w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/\u7d2b\u8272\u306e\u5fc3\u7406\u5b66.webp 1024w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/\u7d2b\u8272\u306e\u5fc3\u7406\u5b66.webp 768w\" sizes=\"auto, (max-width: 1462px) 100vw, 1462px\"><\/span><\/p>\n<h3><strong>8. \u9ed2\u306e\u5fc3\u7406\u5b66<\/strong><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u30dd\u30b8\u30c6\u30a3\u30d6\u306a\u611f\u60c5<\/b><b>: <\/b><span style=\"font-weight: 400;\">\u6a29\u529b\u3001\u9ad8\u7d1a\u611f\u3001\u54c1\u8cea<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u30cd\u30ac\u30c6\u30a3\u30d6\u306a\u611f\u60c5<\/b><b>: <\/b><span style=\"font-weight: 400;\">\u6291\u5727\u611f\u3001\u51b7\u305f\u3055\u3001\u55aa\u5931\u611f<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u9ed2\u306f\u88fd\u54c1\u306b\u30a8\u30ec\u30ac\u30f3\u30c8\u3067\u9ad8\u7d1a\u611f\u3092\u4e0e\u3048\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u3001<\/span><span style=\"font-weight: 400;\">Chanel<\/span><span style=\"font-weight: 400;\">\u3001<\/span><span style=\"font-weight: 400;\">Prada<\/span><span style=\"font-weight: 400;\">\u3001<\/span><span style=\"font-weight: 400;\">Gucci<\/span><span style=\"font-weight: 400;\">\u306a\u3069\u306e\u9ad8\u7d1a\u30d6\u30e9\u30f3\u30c9\u306f\u30d6\u30e9\u30f3\u30c9\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3\u306b\u3053\u306e\u8272\u3092\u9078\u3093\u3067\u3044\u307e\u3059\u3002\u4e00\u65b9\u3001\u9ed2\u3068\u767d\u304c\u7d44\u307f\u5408\u308f\u3055\u308b\u3068\u30b7\u30f3\u30d7\u30eb\u306a\u5916\u89b3\u3092\u3082\u305f\u3089\u3057\u3001<\/span><span style=\"font-weight: 400;\">Apple<\/span><span style=\"font-weight: 400;\">\u304c\u305d\u306e\u5178\u578b\u7684\u306a\u4f8b\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u305f\u3060\u3057\u3001\u9ed2\u306f\u6b7b\u3084\u55aa\u5931\u3068\u95a2\u9023\u3057\u3066\u3044\u308b\u3053\u3068\u306b\u6ce8\u610f\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u5065\u5eb7\u95a2\u9023\u306e\u30d6\u30e9\u30f3\u30c9\u3067\u306f\u4f7f\u7528\u3092\u5236\u9650\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-14199\" src=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/%E9%BB%92%E3%81%AE%E5%BF%83%E7%90%86%E5%AD%A6.webp\" alt=\"\u9ed2\u306e\u5fc3\u7406\u5b66\" width=\"1462\" height=\"629\" srcset=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/\u9ed2\u306e\u5fc3\u7406\u5b66.webp 1462w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/\u9ed2\u306e\u5fc3\u7406\u5b66.webp 300w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/\u9ed2\u306e\u5fc3\u7406\u5b66.webp 1024w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/\u9ed2\u306e\u5fc3\u7406\u5b66.webp 768w\" sizes=\"auto, (max-width: 1462px) 100vw, 1462px\"><\/p>\n<h3><strong>9. \u767d\u306e\u5fc3\u7406\u5b66\uff08\u767d\u9ed2\u306e\u30ed\u30b4\u306e\u30d6\u30e9\u30f3\u30c9\uff09<\/strong><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u30dd\u30b8\u30c6\u30a3\u30d6\u306a\u611f\u60c5<\/b><b>: <\/b><span style=\"font-weight: 400;\">\u6e05\u6f54\u611f\u3001\u900f\u660e\u611f\u3001\u7d14\u7c8b\u3055<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u30cd\u30ac\u30c6\u30a3\u30d6\u306a\u611f\u60c5<\/b><b>: <\/b><span style=\"font-weight: 400;\">\u51b7\u305f\u3055\u3001\u4e0d\u89aa\u5207\u3055\u3001\u7a7a\u865a\u611f<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u5148\u8ff0\u306e\u3088\u3046\u306b\u3001\u767d\u306f\u901a\u5e38\u3001\u9ed2\u3068\u7d44\u307f\u5408\u308f\u305b\u3066\u5bfe\u6bd4\u3068\u30d0\u30e9\u30f3\u30b9\u3092\u751f\u307f\u51fa\u3059\u305f\u3081\u306b\u4f7f\u7528\u3055\u308c\u307e\u3059\u3002\u3053\u306e\u7d44\u307f\u5408\u308f\u305b\u306f\u53e4\u5178\u7684\u3067\u6642\u4ee3\u3092\u8d85\u3048\u305f\u611f\u899a\u3092\u4f1d\u3048\u3001\u6d17\u7df4\u3055\u308c\u305f\u3001\u9ad8\u7d1a\u3067\u73fe\u4ee3\u7684\u306a\u5370\u8c61\u3092\u4e0e\u3048\u307e\u3059\u3002\u307e\u305f\u3001\u767d\u306f\u5065\u5eb7\u88fd\u54c1\u3084\u98f2\u6599\u306b\u6e05\u65b0\u3067\u7d14\u7c8b\u306a\u5370\u8c61\u3092\u4e0e\u3048\u307e\u3059\u3002\u305f\u3060\u3057\u3001\u767d\u306f\u9069\u5207\u306b\u4f7f\u7528\u3057\u306a\u3044\u3068\u6de1\u3005\u3068\u3057\u305f\u5370\u8c61\u3092\u4e0e\u3048\u3001\u7a7a\u865a\u611f\u3084\u5b64\u7acb\u611f\u3092\u5f15\u304d\u8d77\u3053\u3059\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-14088\" src=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/Tam-ly-hoc-ve-mau-trang.webp\" alt=\"Ta\u0302m ly\u0301 ho\u0323c ve\u0302\u0300 ma\u0300u tra\u0306\u0301ng\" width=\"1462\" height=\"630\" srcset=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/Tam-ly-hoc-ve-mau-trang.webp 1462w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/Tam-ly-hoc-ve-mau-trang.webp 300w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/Tam-ly-hoc-ve-mau-trang.webp 1024w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/Tam-ly-hoc-ve-mau-trang.webp 768w\" sizes=\"auto, (max-width: 1462px) 100vw, 1462px\"><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><b>\u4ed6\u306e\u8a18\u4e8b\u3092\u3053\u3061\u3089\u3067\u3054\u89a7\u304f\u3060\u3055\u3044<\/b> <b>\u3002<\/b><b>\u00a0<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/lollypop.design\/blog\/2024\/may\/simple-logo-vs-complex-logo-and-brand-logo-design-tips\/\" target=\"_blank\" rel=\"noopener\"><b>\u8907\u96d1\u306a\u30ed\u30b4\u304b\u30b7\u30f3\u30d7\u30eb\u306a\u30ed\u30b4\u304b\uff1f\u30d6\u30e9\u30f3\u30c9\u30ed\u30b4\u30c7\u30b6\u30a4\u30f3\u306e\u30d2\u30f3\u30c8<\/b><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/lollypop.design\/blog\/2024\/april\/%E3%83%87%E3%82%B6%E3%82%A4%E3%83%B3%E3%82%A2%E3%82%A6%E3%83%88%E3%82%BD%E3%83%BC%E3%82%B7%E3%83%B3%E3%82%B0%E4%BC%81%E6%A5%AD%E3%81%AE%E6%9C%80%E9%81%A9%E3%81%AA%E3%82%B3%E3%82%B9\/\" target=\"_blank\" rel=\"noopener\"><b>\u30c7\u30b6\u30a4\u30f3\u30fb\u30a2\u30a6\u30c8\u30bd\u30fc\u30b7\u30f3\u30b0\uff1a\u4f01\u696d\u306e\u6700\u9069\u306a\u30b3\u30b9\u30c8\u52b9\u7387\u8a2d\u8a08\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3<\/b><\/a><\/li>\n<li aria-level=\"1\"><strong><a href=\"https:\/\/lollypop.design\/blog\/2025\/october\/emotional-design-jp\/\" target=\"_blank\" rel=\"noopener\">\u30a8\u30e2\u30fc\u30b7\u30e7\u30ca\u30eb\u30c7\u30b6\u30a4\u30f3\uff1a\u5fc3\u306b\u97ff\u304f\u30b9\u30c8\u30fc\u30ea\u30fc\u30c6\u30ea\u30f3\u30b0\u306e\u79d8\u5bc6<\/a><\/strong><\/li>\n<\/ul>\n<h2><strong>\u30d6\u30e9\u30f3\u30c9\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3\u30c7\u30b6\u30a4\u30f3\u306b\u304a\u3051\u308b\u52b9\u679c\u7684\u306a\u30ab\u30e9\u30fc\u30b3\u30fc\u30c7\u30a3\u30cd\u30fc\u30b7\u30e7\u30f3\u306e\u539f\u5247<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">\u300c60-30-10\u300d\u3068\u3044\u3046\u30eb\u30fc\u30eb\u306f\u3001<\/span><strong><a href=\"https:\/\/lollypop.design\/branding\/\" target=\"_blank\" rel=\"noopener\">\u30d6\u30e9\u30f3\u30c9\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3\u30c7\u30b6\u30a4\u30f3<\/a><\/strong><span style=\"font-weight: 400;\">\u306b\u304a\u3044\u3066\u5e83\u304f\u63a1\u7528\u3055\u308c\u3066\u3044\u308b\u8272\u306e\u914d\u5206\u30eb\u30fc\u30eb\u3067\u3059\u3002\u3053\u306e\u30eb\u30fc\u30eb\u3067\u306f\u3001\u4e3b\u8272\uff08dominant color\uff09\u304c\u30c7\u30b6\u30a4\u30f3\u306e60%\u3092\u5360\u3081\u3001\u526f\u4e3b\u8272\uff08sub-dominant color\uff09\u304c30%\u3001\u305d\u3057\u3066\u30a2\u30af\u30bb\u30f3\u30c8\u30ab\u30e9\u30fc\uff08accent color\uff09\u304c\u6b8b\u308a\u306e10%\u3092\u5360\u3081\u308b\u3053\u3068\u304c\u63a8\u5968\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u81ea\u8eab\u306e\u30d6\u30e9\u30f3\u30c9\u306e\u305f\u3081\u306b\u5fc3\u7406\u5b66\u3092\u6d3b\u7528\u3057\u3066\u4e3b\u8272\u3092\u9078\u3093\u3060\u5f8c\u3001\u6b21\u306b\u30ab\u30e9\u30fc\u30b3\u30fc\u30c7\u30a3\u30cd\u30fc\u30b7\u30e7\u30f3\u306e\u539f\u5247\u3092\u7406\u89e3\u3057\u3001\u526f\u4e3b\u8272\u3092\u898b\u3064\u3051\u51fa\u3057\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u305f\u3081\u306b\u969b\u7acb\u3061\u3001\u8abf\u548c\u306e\u53d6\u308c\u305f\u30ab\u30e9\u30fc\u30b9\u30ad\u30fc\u30e0\u3092\u4f5c\u308a\u51fa\u3057\u307e\u3057\u3087\u3046\uff01<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-14200\" src=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/%E3%83%96%E3%83%A9%E3%83%B3%E3%83%89%E3%82%A2%E3%82%A4%E3%83%87%E3%83%B3%E3%83%86%E3%82%A3%E3%83%86%E3%82%A3%E3%83%87%E3%82%B6%E3%82%A4%E3%83%B3%E3%81%AB%E3%81%8A%E3%81%91%E3%82%8B%E5%8A%B9%E6%9E%9C%E7%9A%84%E3%81%AA%E3%82%AB%E3%83%A9%E3%83%BC%E3%82%B3%E3%83%BC%E3%83%87%E3%82%A3%E3%83%8D%E3%83%BC%E3%82%B7%E3%83%A7%E3%83%B3%E3%81%AE%E5%8E%9F%E5%89%87.webp\" alt=\"\u30d6\u30e9\u30f3\u30c9\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3\u30c7\u30b6\u30a4\u30f3\u306b\u304a\u3051\u308b\u52b9\u679c\u7684\u306a\u30ab\u30e9\u30fc\u30b3\u30fc\u30c7\u30a3\u30cd\u30fc\u30b7\u30e7\u30f3\u306e\u539f\u5247.webp\" width=\"1462\" height=\"794\"><\/p>\n<h3><strong>1. \u5358\u8272\uff08\u30e2\u30ce\u30af\u30ed\u30de\u30c6\u30a3\u30c3\u30af\uff09\u30ab\u30e9\u30fc\u30b9\u30ad\u30fc\u30e0<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">\u300c<\/span><span style=\"font-weight: 400;\">Monochromatic<\/span><span style=\"font-weight: 400;\">\uff08\u5358\u8272\uff09\u300d\u3068\u306f\u3001\u5358\u4e00\u306e\u8272\u306e\u3055\u307e\u3056\u307e\u306a\u30b7\u30a7\u30fc\u30c9\u3001\u30c6\u30a3\u30f3\u30c8\u3001\u30c8\u30fc\u30f3\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u30ab\u30e9\u30fc\u30b9\u30ad\u30fc\u30e0\u3092\u4f5c\u308b\u65b9\u6cd5\u3067\u3059\u3002\u3053\u306e\u30ab\u30e9\u30fc\u30b9\u30ad\u30fc\u30e0\u306e\u7279\u5fb4\u306f\u8996\u899a\u7684\u306b\u7d71\u4e00\u611f\u304c\u3042\u308a\u3001\u7a4f\u3084\u304b\u3067\u30ea\u30e9\u30c3\u30af\u30b9\u3057\u305f\u611f\u899a\u3092\u751f\u307f\u51fa\u3057\u307e\u3059\u3002\u3053\u306e\u304a\u304b\u3052\u3067\u3001\u89b3\u5bdf\u8005\u306e\u8133\u306f\u8272\u306e\u60c5\u5831\u306b\u5727\u5012\u3055\u308c\u308b\u3053\u3068\u306a\u304f\u3001\u3088\u308a\u8fc5\u901f\u306b\u60c5\u5831\u3092\u53d7\u3051\u5165\u308c\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-14095\" src=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/Brand-Identity-Avesha.webp\" alt=\"Brand Identity Avesha\" width=\"1462\" height=\"852\" srcset=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/Brand-Identity-Avesha.webp 1462w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/Brand-Identity-Avesha.webp 300w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/Brand-Identity-Avesha.webp 1024w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/Brand-Identity-Avesha.webp 768w\" sizes=\"auto, (max-width: 1462px) 100vw, 1462px\"><\/p>\n<p style=\"text-align: center;\"><i><span style=\"font-weight: 400;\">\u5358\u8272\u306e\u30ab\u30e9\u30fc\u30b9\u30ad\u30fc\u30e0\u306e\u4f8b<\/span><\/i><i><span style=\"font-weight: 400;\">:<\/span><\/i><a href=\"https:\/\/lollypop.design\/projects\/avesha\/\" target=\"_blank\" rel=\"noopener\"> <b><i>Avesha<\/i><\/b><\/a><\/p>\n<h3><strong>2. \u985e\u4f3c\u8272\uff08\u30a2\u30ca\u30ed\u30b0\uff09\u30ab\u30e9\u30fc\u30b9\u30ad\u30fc\u30e0<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">\u985e\u4f3c\u8272\uff08\u30a2\u30ca\u30ed\u30b0\uff09\u30ab\u30e9\u30fc\u30b9\u30ad\u30fc\u30e0\u306f\u3001\u30ab\u30e9\u30fc\u30db\u30a4\u30fc\u30eb\u3067\u96a3\u63a5\u3059\u308b<\/span><span style=\"font-weight: 400;\">3<\/span><span style=\"font-weight: 400;\">\u301c<\/span><span style=\"font-weight: 400;\">5<\/span><span style=\"font-weight: 400;\">\u8272\u306e\u30b0\u30eb\u30fc\u30d7\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u4f5c\u3089\u308c\u307e\u3059\u3002\u3053\u306e\u30ab\u30e9\u30fc\u30b9\u30ad\u30fc\u30e0\u306f\u8996\u899a\u7684\u306b\u7d50\u3073\u3064\u304d\u304c\u3042\u308a\u3001\u8abf\u548c\u304c\u53d6\u308c\u305f\u5370\u8c61\u3092\u4e0e\u3048\u307e\u3059\u3002\u30c7\u30b6\u30a4\u30ca\u30fc\u305f\u3061\u306f\u901a\u5e38\u3001\u985e\u4f3c\u8272\u306e\u4e2d\u304b\u3089<\/span><span style=\"font-weight: 400;\">1<\/span><span style=\"font-weight: 400;\">\u8272\u3092\u4e3b\u8272\u3068\u3057\u3066\u4f7f\u7528\u3057\u3001\u4ed6\u306e\u8272\u3092<\/span><b>\u30a2\u30af\u30bb\u30f3\u30c8\u30ab\u30e9\u30fc\uff08accent color\uff09<\/b><span style=\"font-weight: 400;\">\u3068\u3057\u3066\u4f7f\u7528\u3057\u3066\u5168\u4f53\u306e\u30c7\u30b6\u30a4\u30f3\u306e\u30d0\u30e9\u30f3\u30b9\u3092\u4fdd\u3064\u3088\u3046\u306b\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><b>\u6ce8\u91c8<\/b><span style=\"font-weight: 400;\">\uff1a\u30a2\u30af\u30bb\u30f3\u30c8\u30ab\u30e9\u30fc\u306f\u30c7\u30b6\u30a4\u30f3\u3067\u5236\u9650\u3057\u3066\u4f7f\u7528\u3055\u308c\u308b\u8272\u3067\u3042\u308a\u3001\u91cd\u8981\u306a\u8981\u7d20\u306b\u7126\u70b9\u3092\u5f53\u3066\u308b\u305f\u3081\u306b\u7528\u3044\u3089\u308c\u307e\u3059\u3002<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-14096\" src=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/Brand-Identity-Pixm.webp\" alt=\"Brand Identity Pixm\" width=\"1462\" height=\"852\"><\/p>\n<p style=\"text-align: center;\"><i><span style=\"font-weight: 400;\">\u985e\u4f3c\u8272\u306e\u30ab\u30e9\u30fc\u30b9\u30ad\u30fc\u30e0\u306e\u4f8b<\/span><\/i><i><span style=\"font-weight: 400;\">:<\/span><\/i><a href=\"https:\/\/lollypop.design\/projects\/pixm\/\" target=\"_blank\" rel=\"noopener\"> <b><i>Pixm\u00a0<\/i><\/b><\/a><\/p>\n<h3><strong>3. \u88dc\u8272\uff08\u30b3\u30f3\u30d7\u30ea\u30e1\u30f3\u30bf\u30ea\u30fc\uff09\u30ab\u30e9\u30fc\u30b9\u30ad\u30fc\u30e0<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">\u88dc\u8272\uff08\u30b3\u30f3\u30d7\u30ea\u30e1\u30f3\u30bf\u30ea\u30fc\uff09\u30ab\u30e9\u30fc\u30b9\u30ad\u30fc\u30e0\u306f\u3001\u30ab\u30e9\u30fc\u30db\u30a4\u30fc\u30eb\u4e0a\u3067\u4e92\u3044\u306b\u5bfe\u7167\u3059\u308b<\/span><span style=\"font-weight: 400;\">2<\/span><span style=\"font-weight: 400;\">\u3064\u306e\u8272\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u4f5c\u3089\u308c\u307e\u3059\uff08\u4f8b\uff1a\u8d64\u3068\u7dd1\u3001\u9752\u3068\u6a59\u3001\u9ec4\u8272\u3068\u7d2b\uff09\u3002\u3053\u306e\u30ab\u30e9\u30fc\u30b9\u30ad\u30fc\u30e0\u306f\u30c7\u30b6\u30a4\u30f3\u306b\u5bfe\u3057\u3066\u5bfe\u6bd4\u3092\u3082\u305f\u3089\u3059\u305f\u3081\u306b\u4f7f\u7528\u3055\u308c\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u88dc\u8272\u3092\u8fd1\u3065\u3051\u308b\u3068\u3001\u305d\u308c\u3089\u306e\u8272\u306e\u5f37\u5ea6\u306e\u9055\u3044\u304c\u3088\u308a\u969b\u7acb\u3061\u3001\u9bae\u660e\u306b\u898b\u3048\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002\u3053\u306e\u7d44\u307f\u5408\u308f\u305b\u306f\u307e\u305f\u3001\u8272\u306e\u98fd\u548c\u611f\u3092\u5897\u52a0\u3055\u305b\u3001\u304a\u4e92\u3044\u306e\u8272\u3092\u5f15\u304d\u7acb\u3066\u308b\u52b9\u679c\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-14097\" src=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/Brand-Identity-Tryloka.webp\" alt=\"Brand Identity Tryloka\" width=\"1462\" height=\"852\" srcset=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/Brand-Identity-Tryloka.webp 1462w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/Brand-Identity-Tryloka.webp 300w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/Brand-Identity-Tryloka.webp 1024w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/Brand-Identity-Tryloka.webp 768w\" sizes=\"auto, (max-width: 1462px) 100vw, 1462px\"><\/p>\n<p style=\"text-align: center;\"><i><span style=\"font-weight: 400;\">\u88dc\u8272\u306e\u30ab\u30e9\u30fc\u30b9\u30ad\u30fc\u30e0\u306e\u4f8b<\/span><\/i><i><span style=\"font-weight: 400;\">:<\/span><\/i><a href=\"https:\/\/lollypop.design\/projects\/tryloka\/\" target=\"_blank\" rel=\"noopener\"> <b><i>Tryloka<\/i><\/b><\/a><\/p>\n<h3><strong>4. \u4e09\u8272\uff08\u30c8\u30ea\u30a2\u30c9\uff09\u30ab\u30e9\u30fc\u30b9\u30ad\u30fc\u30e0<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">\u30c8\u30ea\u30a2\u30c9\u30ab\u30e9\u30fc\u30b9\u30ad\u30fc\u30e0\u306f\u3001\u30ab\u30e9\u30fc\u30db\u30a4\u30fc\u30eb\u4e0a\u3067\u7b49\u9593\u9694\u306b\u914d\u7f6e\u3055\u308c\u305f<\/span><span style=\"font-weight: 400;\">3<\/span><span style=\"font-weight: 400;\">\u3064\u306e\u8272\u76f8(Hues)\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u4f5c\u3089\u308c\u307e\u3059\u3002\u3064\u307e\u308a\u3001\u9078\u3093\u3060<\/span><span style=\"font-weight: 400;\">3<\/span><span style=\"font-weight: 400;\">\u3064\u306e\u8272\u3092\u76f4\u7dda\u3067\u7d50\u3093\u3060\u3068\u304d\u3001\u305d\u308c\u3089\u306f\u6b63\u4e09\u89d2\u5f62\u3092\u5f62\u6210\u3057\u307e\u3059\u3002\u30c8\u30ea\u30a2\u30c9\u30ab\u30e9\u30fc\u30b9\u30ad\u30fc\u30e0\u306f\u30c7\u30b6\u30a4\u30f3\u306b\u3044\u304f\u3064\u304b\u306e\u5229\u70b9\u3092\u3082\u305f\u3089\u3057\u307e\u3059\u3002<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u8272\u306e\u30cf\u30fc\u30e2\u30cb\u30fc\u3092\u4fdd\u3064\u305f\u3081\u306b\u8272\u76f8\u304c\u5747\u7b49\u306b\u914d\u7f6e\u3055\u308c\u308b\u305f\u3081\u3001\u8272\u5f69\u306e\u30d0\u30e9\u30f3\u30b9\u3068\u8abf\u548c\u3092\u3082\u305f\u3089\u3057\u307e\u3059\u3002<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u9ad8\u3044\u5bfe\u6bd4\u3092\u751f\u307f\u51fa\u3057\u3001\u30c7\u30b6\u30a4\u30f3\u8981\u7d20\u3092\u969b\u7acb\u305f\u305b\u3001\u8996\u899a\u7684\u306a\u6ce8\u610f\u3092\u5f15\u304d\u307e\u3059\u3002<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30c7\u30b6\u30a4\u30ca\u30fc\u306b\u5bfe\u3057\u3066\u3088\u308a\u5927\u304d\u306a\u5275\u9020\u7684\u306a\u81ea\u7531\u3068\u67d4\u8edf\u6027\u3092\u63d0\u4f9b\u3057\u3001\u3055\u307e\u3056\u307e\u306a\u8272\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u4f7f\u7528\u3067\u304d\u308b\u6a5f\u4f1a\u3092\u4e0e\u3048\u307e\u3059\u3002<\/span><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-14098\" src=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/Brand-Identity-BurgerKing.webp\" alt=\"Brand Identity BurgerKing\" width=\"1462\" height=\"852\"><\/p>\n<p style=\"text-align: center;\"><i><span style=\"font-weight: 400;\">\u4e09\u8272\u306e\u30ab\u30e9\u30fc\u30b9\u30ad\u30fc\u30e0\u306e\u4f8b<\/span><\/i><i><span style=\"font-weight: 400;\">: <\/span><\/i><b><i>BurgerKing<\/i><\/b><\/p>\n<h3><strong>5. \u56db\u89d2\u5f62\uff08\u30c6\u30c8\u30e9\u30c7\u30a3\u30c3\u30af\uff09\u30ab\u30e9\u30fc\u30b9\u30ad\u30fc\u30e0<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">\u30c6\u30c8\u30e9\u30c7\u30a3\u30c3\u30af\u30ab\u30e9\u30fc\u30b9\u30ad\u30fc\u30e0\u306f\u3001\u30ab\u30e9\u30fc\u30db\u30a4\u30fc\u30eb\u4e0a\u3067\u7b49\u9593\u9694\u306b\u914d\u7f6e\u3055\u308c\u305f<\/span><span style=\"font-weight: 400;\">4<\/span><span style=\"font-weight: 400;\">\u3064\u306e\u8272\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u4f5c\u3089\u308c\u307e\u3059\u3002\u57fa\u672c\u7684\u306b\u306f\u3001<\/span><span style=\"font-weight: 400;\">2<\/span><span style=\"font-weight: 400;\">\u3064\u306e\u88dc\u8272\u30b0\u30eb\u30fc\u30d7\u306e\u7d44\u307f\u5408\u308f\u305b\u3067\u3059\u3002\u30c6\u30c8\u30e9\u30c7\u30a3\u30c3\u30af\u30ab\u30e9\u30fc\u30b9\u30ad\u30fc\u30e0\u306f\u8cd1\u3084\u304b\u3067\u697d\u3057\u3044\u300c\u611f\u3058\u300d\u3092\u4f5c\u308a\u51fa\u3057\u307e\u3059\u3002\u305d\u306e\u751f\u304d\u751f\u304d\u3068\u3057\u305f\u8272\u5f69\u306f\u3001\u30c7\u30b6\u30a4\u30f3\u3092\u89b3\u308b\u4eba\u3005\u306b\u76ee\u7acb\u305f\u305b\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> <img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-14099\" src=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/Brand-Identity-Google-Microsoft.webp\" alt=\"Brand Identity Google &amp; Microsoft\" width=\"1462\" height=\"852\" srcset=\"https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/Brand-Identity-Google-Microsoft.webp 1462w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/Brand-Identity-Google-Microsoft.webp 300w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/Brand-Identity-Google-Microsoft.webp 1024w, https:\/\/storage.googleapis.com\/websiteasset\/uploads\/2024\/06\/Brand-Identity-Google-Microsoft.webp 768w\" sizes=\"auto, (max-width: 1462px) 100vw, 1462px\"><\/span><\/p>\n<p style=\"text-align: center;\"><i><span style=\"font-weight: 400;\">\u56db\u89d2\u5f62\u306e\u30ab\u30e9\u30fc\u30b9\u30ad\u30fc\u30e0\u306e\u4f8b<\/span><\/i><i><span style=\"font-weight: 400;\">:<\/span><\/i><b><i>Google\u00a0<\/i><\/b><\/p>\n<h2><strong>\u6700\u5f8c\u306b\u8ff0\u3079\u307e\u3059\u304c<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">\u4e0a\u8a18\u306f\u3001\u6700\u3082\u4e00\u822c\u7684\u306a<\/span><span style=\"font-weight: 400;\">10<\/span><span style=\"font-weight: 400;\">\u8272\u306e\u80cc\u5f8c\u306b\u3042\u308b\u57fa\u672c\u539f\u5247\u3068\u5fc3\u7406\u5b66\u3001\u305d\u3057\u3066\u30d6\u30e9\u30f3\u30c9\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3\u306e\u30c7\u30b6\u30a4\u30f3\u306b\u304a\u3051\u308b<\/span><span style=\"font-weight: 400;\">5<\/span><span style=\"font-weight: 400;\">\u3064\u306e\u30ab\u30e9\u30fc\u30b9\u30ad\u30fc\u30e0\u306b\u3064\u3044\u3066\u8aac\u660e\u3057\u307e\u3057\u305f\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3053\u308c\u3089\u306e\u30ab\u30e9\u30fc\u30b9\u30ad\u30fc\u30e0\u3092\u30c7\u30b8\u30bf\u30eb\u8cc7\u7523(\u30c7\u30b8\u30bf\u30eb\u30fb\u30a2\u30bb\u30c3\u30c8)\u306b\u52b9\u679c\u7684\u306b\u9069\u7528\u3059\u308b\u3053\u3068\u306f\u3001\u7d71\u4e00\u3055\u308c\u305f<\/span><strong><a href=\"https:\/\/lollypop.design\/blog\/2024\/april\/what-is-brand-identity\/\" target=\"_blank\" rel=\"noopener\">\u30d6\u30e9\u30f3\u30c9\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3<\/a><\/strong><span style=\"font-weight: 400;\">\u3092\u69cb\u7bc9\u3057\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3092\u5f15\u304d\u3064\u3051\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u305f\u3060\u3057\u3001\u4e0a\u8a18\u306e\u5fc3\u7406\u5b66\u304b\u3089\u3001\u30d6\u30e9\u30f3\u30c9\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3\u306e\u30c7\u30b6\u30a4\u30f3\u3067\u8272\u306e\u30d1\u30bf\u30fc\u30f3\u306b\u56fa\u57f7\u3059\u308b\u3079\u304d\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u4f8b\u3048\u3070\u3001\u6280\u8853\u5206\u91ce\u3067\u4e8b\u696d\u3092\u5c55\u958b\u3057\u3066\u3044\u308b\u5834\u5408\u3001\u305d\u308c\u306f\u5fc5\u305a\u3057\u3082\u9752\u8272\u3092\u4e3b\u8272\u3068\u3059\u308b\u5fc5\u8981\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u30d6\u30e9\u30f3\u30c9\u304c\u4ed6\u306e\u5927\u624b\u30d6\u30e9\u30f3\u30c9\u306e\u4e2d\u3067\u57cb\u3082\u308c\u3066\u3057\u307e\u3044\u3001\u76ee\u7acb\u305f\u306a\u304f\u306a\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u7406\u89e3\u3059\u3079\u304d\u3053\u3068\u306f\u3001\u30d6\u30e9\u30f3\u30c9\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3\u306e\u30c7\u30b6\u30a4\u30f3\u306b\u304a\u3051\u308b\u4e3b\u8981\u306a\u8272\u306e\u9078\u629e\u306f\u3001\u30e1\u30c3\u30bb\u30fc\u30b8\u3068\u30d6\u30e9\u30f3\u30c9\u4fa1\u5024\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3001\u304a\u3088\u3073\u696d\u754c\u306e\u30c8\u30ec\u30f3\u30c9\u306a\u3069\u591a\u304f\u306e\u8981\u7d20\u306b\u4f9d\u5b58\u3059\u308b\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002\u3053\u308c\u3089\u306e\u8981\u7d20\u3092\u614e\u91cd\u306b\u8003\u616e\u3059\u308b\u3053\u3068\u3067\u3001\u9069\u5207\u306a\u30ab\u30e9\u30fc\u30b9\u30ad\u30fc\u30e0\u3092\u9078\u629e\u3057\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u500b\u6027\u3092\u53cd\u6620\u3055\u305b\u3001\u5f37\u529b\u306a\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u3092\u69cb\u7bc9\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u3001\u518d\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u3001\u307e\u305f\u306f<\/span><strong><a href=\"https:\/\/lollypop.design\/blog\/2024\/march\/%E3%83%87%E3%82%B6%E3%82%A4%E3%83%B3%E7%9B%A3%E6%9F%BB%E3%81%A8%E3%81%AF-%E3%83%87%E3%82%B6%E3%82%A4%E3%83%B3%E7%9B%A3%E6%9F%BB%E3%83%97%E3%83%AD%E3%82%BB%E3%82%B9%E3%81%AB%E3%81%AF%E3%81%A9%E3%81%AE\/\" target=\"_blank\" rel=\"noopener\">\u30d6\u30e9\u30f3\u30c9\u76e3\u67fb<\/a><\/strong><span style=\"font-weight: 400;\">\u306e\u30d7\u30ed\u30bb\u30b9\u306b\u3042\u308b\u5834\u5408\u306f\u3001<\/span><strong><a href=\"https:\/\/lollypop.design\/ui-ux-design-studio-in-japan-jp\/\" target=\"_blank\" rel=\"noopener\">Lollypop Japan<\/a><\/strong><span style=\"font-weight: 400;\">\u306e\u30c1\u30fc\u30e0\u306b\u7121\u6599\u3067\u3054\u76f8\u8ac7\u304f\u3060\u3055\u3044\u3002\u81ea\u8eab\u306e\u30b9\u30bf\u30a4\u30eb\u306b\u6700\u3082\u9069\u3057\u305f\u30d6\u30e9\u30f3\u30c9\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3\u3092\u898b\u3064\u3051\u308b\u624b\u52a9\u3051\u3092\u3055\u305b\u3066\u3044\u305f\u3060\u304d\u307e\u3059\uff01<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u8272\u5f69\u304c\u4eba\u3005\u306e\u601d\u8003\u3084\u884c\u52d5\u306b\u6df1\u304f\u5f71\u97ff\u3092\u4e0e\u3048\u3066\u3044\u308b\u3053\u3068\u306f\u4e8b\u5b9f\u3067\u3059\u3002\u8272\u306f\u8a8d\u8b58\u3092\u5f62\u6210\u3057\u3001\u610f\u601d\u6c7a\u5b9a\u3092\u4fc3\u3059\u529b\u3092\u6301\u3063\u3066\u3044\u307e\u3059\u3002\u4f8b\u3048\u3070\u3001\u8d64\u8272\u306f\u98df\u6b32\u3092\u523a\u6fc0\u3059\u308b\u52b9\u679c\u304c\u3042\u308b\u3068\u8a3c\u660e\u3055\u308c\u3066\u304a\u308a\u3001\u305d\u306e\u305f\u3081KFC\u3001\u30ed\u30c3\u30c6\u30ea\u30a2\u3001\u30d4\u30b6\u30cf\u30c3\u30c8\u306a\u3069\u306e\u30d5\u30a1\u30fc\u30b9\u30c8\u30d5\u30fc\u30c9\u30d6\u30e9\u30f3\u30c9\u306b\u3088\u3063\u3066\u5e83\u304f\u4f7f\u7528\u3055\u308c\u3066\u3044\u307e\u3059\u3002 \u305d\u306e\u305f\u3081\u3001\u30d6\u30e9\u30f3\u30c9\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3\u306e\u30c7\u30b6\u30a4\u30f3\u306b\u304a\u3051\u308b\u8272\u306e\u9078\u629e\u306f\u5358\u306a\u308b\u7f8e\u7684\u306a\u554f\u984c\u306b\u3068\u3069\u307e\u3089\u305a\u3001\u8272\u306e\u5fc3\u7406\u5b66\u3092\u5fdc\u7528\u3057\u305f\u30d7\u30ed\u30bb\u30b9\u3067\u3042\u308a\u3001\u8272\u5f69\u306e\u914d\u8272\u539f\u5247\u3092\u9069\u7528\u3057\u3066\u3001\u5f37\u529b\u306a\u30d6\u30e9\u30f3\u30c9\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3\u3092\u4f5c\u308a\u4e0a\u3052\u308b\u3053\u3068\u3092\u610f\u5473\u3057\u307e\u3059\u3002 \u300c\u30d6\u30e9\u30f3\u30c9\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3\u300d\u30b7\u30ea\u30fc\u30ba\u306e\u8a18\u4e8b\u306b\u7d9a\u3044\u3066\u3001\u4eca\u56de\u306f\u5404\u8272\u306e\u610f\u5473\u3084\u3001\u73fe\u5728\u4e00\u822c\u7684\u306a\u914d\u8272\u306e\u65b9\u6cd5\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u63a2\u3063\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002 \u8272\u5f69\u306e\u57fa\u672c\u539f\u7406 \u30d6\u30e9\u30f3\u30c9\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3\u306b\u304a\u3051\u308b\u8272\u5fc3\u7406\u5b66\u3068\u914d\u8272\u306b\u3064\u3044\u3066\u8b70\u8ad6\u3059\u308b\u524d\u306b\u3001\u30c7\u30b6\u30a4\u30f3\u306b\u304a\u3051\u308b\u8272\u306e\u539f\u7406\u306b\u95a2\u9023\u3059\u308b\u3044\u304f\u3064\u304b\u306e\u5c02\u9580\u7528\u8a9e\u3092\u7c21\u5358\u306b\u7406\u89e3\u3057\u307e\u3057\u3087\u3046\u3002\u3053\u308c\u3089\u306e\u6982\u5ff5\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u3067\u3001\u3053\u306e\u8a18\u4e8b\u3092\u3088\u308a\u5b8c\u5168\u306b\u7406\u89e3\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 1. \u57fa\u672c\u7684\u306a\u8272\u5f69\u7528\u8a9e\u306e\u533a\u5225 \u8272\u5f69(Colors): \u6211\u3005\u304c\u898b\u308b\u3059\u3079\u3066\u306e\u8272\u76f8\u3001\u30c6\u30a3\u30f3\u30c8\u3001\u30b7\u30a7\u30fc\u30c9\u3001\u30c8\u30fc\u30f3\u3092\u542b\u3080\u4e00\u822c\u7684\u306a\u7528\u8a9e\u3002\u305d\u306e\u4e2d\u306b\u306f\u3001\u767d\u3001\u9ed2\u3001\u7070\u8272\u306a\u3069\u306e\u8272\u3082\u542b\u307e\u308c\u307e\u3059\u3002 \u8272\u76f8(Hues): \u7279\u5b9a\u306e\u8272\u306e\u8d77\u6e90\u3092\u6307\u3059\u7528\u8a9e\u3002\u4f8b\u3068\u3057\u3066\u3001\u6c34\u8272\u3001\u7a7a\u8272\u3001\u30cd\u30a4\u30d3\u30fc\u30d6\u30eb\u30fc\u306a\u3069\u306f\u3059\u3079\u3066\u300c\u30d6\u30eb\u30fc\u300d\u306e\u8272\u76f8\u306b\u5c5e\u3057\u307e\u3059\u3002\u8272\u5f69\u3068\u306f\u7570\u306a\u308a\u3001\u767d\u3001\u9ed2\u3001\u7070\u8272\u306f\u300c\u8272\u76f8\u300d\u3068\u3057\u3066\u306f\u898b\u306a\u3055\u308c\u307e\u305b\u3093\u3002 \u30b7\u30a7\u30fc\u30c9(Shades): \u8272\u306b\u9ed2\u3092\u52a0\u3048\u308b\u3053\u3068\u3067\u4f5c\u3089\u308c\u308b\u3001\u3088\u308a\u6697\u3044\u8272\u306e\u30b0\u30e9\u30c7\u30fc\u30b7\u30e7\u30f3\u3002 \u30c6\u30a3\u30f3\u30c8(Tints): \u8272\u306b\u767d\u3092\u52a0\u3048\u308b\u3053\u3068\u3067\u4f5c\u3089\u308c\u308b\u3001\u3088\u308a\u660e\u308b\u3044\u8272\u306e\u30b0\u30e9\u30c7\u30fc\u30b7\u30e7\u30f3\u3002 \u30c8\u30fc\u30f3(Tones): \u8272\u306b\u7070\u8272\u3092\u52a0\u3048\u308b\u3053\u3068\u3067\u4f5c\u3089\u308c\u308b\u3001\u3088\u308a\u4e2d\u7acb\u7684\u306a\u8272\u306e\u30b0\u30e9\u30c7\u30fc\u30b7\u30e7\u30f3\u3002 \u5f69\u5ea6(Saturation): \u8272\u306e\u7d14\u5ea6\u3084\u5f37\u5ea6\u3092\u6e2c\u308b\u5c3a\u5ea6\u3002\u9ad8\u3044\u5f69\u5ea6\u306e\u8272\u306f\u975e\u5e38\u306b\u9bae\u3084\u304b\u3067\u5f37\u70c8\u306b\u898b\u3048\u3001\u4f4e\u3044\u5f69\u5ea6\u306e\u8272\u306f\u66c7\u3063\u305f\u308a\u6de1\u304f\u898b\u3048\u307e\u3059\u3002 \u660e\u5ea6(Value): \u8272\u306e\u660e\u6697\u3092\u53cd\u6620\u3059\u308b\u6307\u6570\u3002\u660e\u308b\u3044\u8272\u307b\u3069\u660e\u5ea6\uff08Value\uff09\u304c\u9ad8\u304f\u3001\u4f8b\u3048\u3070\u9ec4\u8272\u306f\u7d2b\u3084\u9752\u3088\u308a\u3082\u660e\u5ea6\u304c\u9ad8\u3044\u3067\u3059\u3002 2. \u30ab\u30e9\u30fc\u30db\u30a4\u30fc\u30eb \u30ab\u30e9\u30fc\u30db\u30a4\u30fc\u30eb\uff08Color wheel\uff09\u306f\u3001\u30c7\u30b6\u30a4\u30f3\u306b\u304a\u3051\u308b\u76f4\u611f\u7684\u306a\u30c4\u30fc\u30eb\u3067\u3042\u308a\u3001\u8272\u5f69\u306e\u95a2\u4fc2\u3092\u793a\u3057\u3001\u8272\u306e\u7d44\u307f\u5408\u308f\u305b\u3092\u652f\u63f4\u3057\u307e\u3059\u3002\u30ab\u30e9\u30fc\u30db\u30a4\u30fc\u30eb\u306f\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306b12\u8272\u3092\u5186\u5f62\u306b\u914d\u7f6e\u3057\u3066\u3044\u307e\u3059\u3002 3\u539f\u8272\uff08Primary Colors\uff09\uff1a\u30ab\u30e9\u30fc\u30db\u30a4\u30fc\u30eb\u4e0a\u3067\u4ed6\u306e\u8272\u3092\u6df7\u305c\u5408\u308f\u305b\u3066\u5f97\u308b\u3053\u3068\u304c\u3067\u304d\u306a\u3044\u57fa\u672c\u7684\u306a\u8272\u3067\u3059\u3002\u8d64\u3001\u9ec4\u3001\u9752\u304c\u3053\u308c\u306b\u8a72\u5f53\u3057\u307e\u3059\u3002 3\u4e8c\u6b21\u8272\uff08Secondary Colors\uff09\uff1a3\u539f\u8272\u306e\u3069\u308c\u304b2\u8272\u3092\u6df7\u305c\u5408\u308f\u305b\u3066\u5f97\u3089\u308c\u308b\u8272\u3067\u3059\u3002\u6a59\u3001\u7dd1\u3001\u7d2b\u304c\u3053\u308c\u306b\u8a72\u5f53\u3057\u307e\u3059\u3002 6\u4e09\u6b21\u8272\uff08Tertiary Colors\uff09\uff1a1\u539f\u8272\u3068\u305d\u306e\u96a3\u63a5\u3059\u308b\u4e8c\u6b21\u8272\u3092\u6df7\u305c\u5408\u308f\u305b\u3066\u5f97\u3089\u308c\u308b\u8272\u3067\u3059\u3002\u00a0 3. \u6696\u8272\u3001\u5bd2\u8272\u3001\u4e2d\u6027\u8272 \u6696\u8272\u3068\u5bd2\u8272\uff1a\u30ab\u30e9\u30fc\u30db\u30a4\u30fc\u30eb\u3092\u534a\u5206\u306b\u5206\u3051\u308b\u3068\u3001\u5de6\u5074\u306b\u306f\u6696\u8272\u30b0\u30eb\u30fc\u30d7\uff08\u8d64\u3001\u6a59\u3001\u9ec4\u8272\uff09\u3001\u53f3\u5074\u306b\u306f\u5bd2\u8272\u30b0\u30eb\u30fc\u30d7\uff08\u7d2b\u3001\u9752\u3001\u7dd1\uff09\u304c\u3042\u308a\u307e\u3059\u3002\u6696\u8272\u306e\u30c8\u30fc\u30f3\u306f\u3057\u3070\u3057\u3070\u60c5\u71b1\u3084\u8208\u596e\u3092\u8868\u3057\u3001\u5bd2\u8272\u306e\u30c8\u30fc\u30f3\u306f\u9759\u3051\u3055\u3084\u30d7\u30ed\u30d5\u30a7\u30c3\u30b7\u30e7\u30ca\u30ea\u30ba\u30e0\u3092\u8868\u3057\u307e\u3059\u3002 \u4e2d\u6027\u8272\uff1a\u30ab\u30e9\u30fc\u30db\u30a4\u30fc\u30eb\u306b\u306f\u5b58\u5728\u305b\u305a\u3001\u8272\u76f8\uff08Hues\uff09\u306b\u5c5e\u3055\u306a\u3044\u8272\u3067\u3059\u3002\u4e2d\u6027\u8272\uff08\u767d\u3001\u30b0\u30ec\u30fc\u3001\u8336\u8272\u3001\u9ed2\uff09\u306f\u901a\u5e38\u3001\u80cc\u666f\u3068\u3057\u3066\u4f7f\u7528\u3055\u308c\u307e\u3059\u3002\u3053\u308c\u3089\u306f\u3042\u307e\u308a\u76ee\u7acb\u3061\u307e\u305b\u3093\u304c\u3001\u30c7\u30b6\u30a4\u30f3\u306e\u4e3b\u8981\u306a\u8272\u3092\u5f15\u304d\u7acb\u3066\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002 \u30d6\u30e9\u30f3\u30c9\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3\u306e\u30c7\u30b6\u30a4\u30f3\u3067\u306f\u3001\u4e2d\u6027\u8272\u306f\u88dc\u52a9\u7684\u306a\u5f79\u5272\u3060\u3051\u3067\u306a\u304f\u3001\u4e3b\u8981\u306a\u8272\u306e\u30b0\u30eb\u30fc\u30d7\u3068\u3057\u3066\u5e83\u304f\u4f7f\u7528\u3055\u308c\u307e\u3059\u3002\u6696\u8272\u3084\u5bd2\u8272\u3068\u5171\u306b\u3001\u4e2d\u6027\u8272\u306f\u8996\u8074\u8005\u306b\u7279\u5225\u306a\u611f\u60c5\u3092\u559a\u8d77\u3059\u308b\u80fd\u529b\u304c\u3042\u308a\u307e\u3059\u3002\u6b21\u306e\u300c\u8272\u306e\u5fc3\u7406\u5b66\u300d\u306e\u30bb\u30af\u30b7\u30e7\u30f3\u3067\u3053\u308c\u3089\u306e\u8981\u7d20\u306b\u3064\u3044\u3066\u3055\u3089\u306b\u6398\u308a\u4e0b\u3052\u3066\u307f\u307e\u3057\u3087\u3046\u3002 \u30d6\u30e9\u30f3\u30c9\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3\u306b\u304a\u3051\u308b\u8272\u306e\u5fc3\u7406\u5b66 \u8272\u306e\u5fc3\u7406\u5b66\u306f\u3001\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u306b\u304a\u3044\u3066\u975e\u5e38\u306b\u91cd\u8981\u3067\u3059\u3002\u30d6\u30e9\u30f3\u30c9\u30ab\u30e9\u30fc\u306f\u6d88\u8cbb\u8005\u306e\u8a8d\u8b58\u3001\u3055\u3089\u306b\u306f\u8cfc\u8cb7\u610f\u601d\u6c7a\u5b9a\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u00a0 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